Business in Russia. Guides to starting a business in the regions.
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What profitable business can a beginner open in a small town with minimal investment? We offer 25 business ideas that are relevant in 2019 in small towns, as well as detailed start-up guides.

Key production point

To open a key-making shop, you won’t need any significant investments: 150 thousand rubles will be enough, most of which (about 90 thousand rubles) will be needed to purchase machines. The main service in the workshop will be the production of duplicate keys for entrance doors, garages, cars, entrances and intercoms. Additionally, you can earn money by sharpening knives, scissors and drills, selling locks, key fobs, performing emergency opening of locks, etc. You can pay for a key-making shop in six months of work. This is a great idea for beginners, relevant in 2019. 4 sq.m. is enough to accommodate a workshop. meters.

Kindergarten at home

If you are looking for a home-based business option and have experience raising children, then consider the idea of ​​opening private daycare centers at home. This is a socially responsible business that reduces queues for kindergartens and is subsidized in many regions of the country. Private kindergartens are most in demand in new high-rise areas, where local authorities often do not have time to satisfy the population’s need for public kindergartens. In such places, parents are looking for an opportunity to leave their child under the supervision of at least someone. The profit of a kindergarten at home will be 50-100 thousand rubles. per month.

Carpet cleaning

The carpet cleaning business is one of those activities that require minimal investment. Its essence is simple - you organize on-site cleaning of clients’ carpets or provide services for the removal/delivery of carpets to your own workshop, where you carry out the cleaning. The second option is more suitable for serious business, as the number of orders and productivity can be significantly increased. When working from home, you can get by with a minimum amount of equipment, household chemicals and small cleaning devices (you can even spend 100 thousand rubles). With 4-5 orders per day, net profit can reach 90-120 thousand rubles.

Production of decorative candles

Candle making is a fun and relaxing activity that you can do for fun or in retirement. To start, you need a minimum of funds and skills, and all training materials can be found on YouTube and handicraft sites. Simple calculations make it clear that there is much more hobby in this business than business. If we assume that the price of one candle is about 270 rubles (the average price for decorative candles), then by selling 200 candles per month you can earn 54 thousand rubles. Then, taking into account costs, the profit will be about 40 thousand rubles. Another thing is whether you will find such a number of buyers and sales channels for your candles.

Making handmade soap

A business idea for beginners that can be opened with a minimum of funds - the production of natural handmade decorative soap. The main investments will go to raw materials: soap base, fragrances and essential oils, dyes. Soap making is a creative process from start to finish, right up to the packaging and sale of products. Business is possible both as a part-time job and in large-scale formats.

Selling seedlings

A good seasonal business for beginners in 2119 could be the sale of seedlings. The greatest demand is for seedlings of cucumbers, tomatoes, cabbage, peppers and other vegetables. You can even grow seedlings at home: on window sills or on the balcony, in a greenhouse or greenhouse. If you grow seedlings on several levels, then even on 18 square meters, you can fit about 7.5 thousand cups of seedlings. If each glass is sold for 10 rubles, the revenue will be 75 thousand rubles, the profit taking into account costs will be about 50 thousand rubles.

Smoking fish

Fish is one of the most favorite products in domestic and foreign cuisine, but few people offer it to customers in ready-made form. Opening a smokehouse does not require large investments. The purchase of smoking equipment, freezers and containers for raw materials will require about 250 thousand rubles. The main conditions for success are a competent recipe and the presence of nearby suppliers of fresh fish.

Sale of beer bouquets

A popular business idea for beginners in 2019 is the sale of all kinds of edible bouquets, including so-called beer bouquets and baskets for men. Usually this is a beautifully decorated set of beer and beer snacks: sausages, fish, crayfish, squid, chips, and so on. The whole thing is decorated with chili pepper, garlic, cherry tomatoes. There are a million possibilities here - you just have to look at the ready-made ideas.

Ready ideas for your business

Car rental for weddings and events

If you have a presentable white premium car or a car in retro style, this is a great opportunity to make money by renting your car for weddings and other celebrations. You can earn 1-2 thousand rubles from rent. per hour, and make additional profit from renting decorations for a car. All that is required is to find a good advertising platform or ad site so that the client can find you.

Donut shop

Selling donuts is a great option for a mini-cafeteria or a department in the food court of a shopping center. The markup on these products can reach 1000% without much damage to demand. The technology for baking donuts is quite simple, and there are many manual units and automated systems on the market that can increase productivity. In addition, donuts are a product that will leave you room for creativity.

Gingerbread houses

The gingerbread house business has several undeniable advantages. Firstly, recipes for their preparation can be easily found online and mastered for free. Secondly, you can do them at home. And thirdly, gingerbread cookies are stored for quite a long time, which allows you to stock up for future use before the holidays. You can offer your products through social networks. As you can see, this is also an excellent business idea for beginners.

Sale of shawarma

Street food is considered one of the best areas in terms of “low investment/high return” ratio. For example, to open your own business selling shawarma, 270 thousand rubles and two employees are enough. If you choose a good location, a small retail outlet can bring in 100 thousand rubles. net profit.

Mobile planetarium

Today it has become possible for anyone who has at least 250 thousand rubles to open a planetarium. Mobile planetariums are spherical domes, inside of which, using a projector and a special coating, spherical films with a 3D effect are shown as a screen. As a rule, the work of planetariums is aimed at school-age children. Such a business can pay for itself in 2-3 months, and its profitability can reach 150%

Sale of worms and vermicompost

Breeding worms is a “money from nothing” idea, if we are talking, of course, only about single sales of worms for fishermen. Such income can be completely easy: after all, you don’t need to monitor the worms, and they can feed on manure and food waste. It’s especially good if your personal plot is located on the way to a pond: hang a “worms” sign in a visible place - and you’re done. You can also sell vermicompost that worms produce. It can even be produced on an industrial scale. But keep in mind - according to reviews from people with experience, it’s not worth relying on vermicompost alone. It is better to sell vermicompost only in conjunction with other activities, for example, if you have a rabbit farm, whose droppings can become food for worms.

Carrying out a fire show

Let's start with the most interesting thing - in just 5 minutes of a fire show you can earn 10-15 thousand rubles. A fire show is an opportunity to receive orders for events, weddings, celebrations and get good money for it. Large investments are not required: to buy basic equipment (poi, staffs, fans and other devices for “twirling” fire) 5-10 thousand rubles will be enough. You will also need to purchase or have custom-made stage costumes. The main thing in this matter is to master the skill of fire, as well as work on promotion on social networks. Another obstacle is competition. In large cities, it is becoming increasingly difficult to surprise people, which forces organizers to look for new directions, to combine fire shows with light shows, Tesla shows, and so on. But in small towns you can still become the first.

Ready ideas for your business

Mobile 3D cinema

For some reason, when they talk about the entertainment business, they only mean large cities with a million population or cities with a population of 500 thousand people. However, a huge audience living in small towns and villages, where there is simply no entertainment, remains completely unreached, but the need for it is enormous. An interesting idea in this area could be the organization of a mobile 3D cinema, working in collaboration with local schools, rural cultural centers and other organizations that gladly and freely provide their space for such events to the organizers.

Meat trade

Meat is a consumer product. Even if a large retail chain appears in the neighborhood - “the death grim” for any grocery store, a butcher shop can not only stay afloat, but also thrive due to the ability to vary the assortment and offer customers fresh and unique products that cannot be found in the supermarket. A butcher shop can be opened with an investment of 600 thousand rubles, the profit of small retail outlets is 75-100 thousand rubles.

Beer store

Beer is the number one drink in Russia, which will never leave an entrepreneur without profit. To open your own beer store with bottling equipment for 10 types of beer you will need about 500-600 thousand rubles. of which the cost of equipment will be about 240 thousand rubles. You can save money by renting equipment from local beer producers. A store turnover of 300-350 thousand rubles will allow for a net profit of 50-70 thousand rubles.

Women's clothing store

Selling women's clothing is a business that will always be relevant. Even in conditions of fierce competition, a new store has the opportunity to find its audience thanks to its unique assortment. Women's clothing is the largest segment in the apparel industry, accounting for about 60% of the market. To open a small women's clothing store, 400 thousand rubles may be enough.

Mini bakery

Bakery is one of the most popular areas of small business. You are selling a product of daily demand, the investment in opening is small, and if consumer tastes change, you can instantly adapt to new trends and demands. You can open your own mini-bakery if you have 885 thousand rubles, which can actually be repaid within 7 months of operation.

Tool sharpening

To make money sharpening tools, you don’t need any special investments. At the same time, the service is in great demand both among ordinary housewives and among hairdressers, manicurists, and cafe staff. Investments in the arrangement of a small room and the purchase of equipment will amount to about 130 thousand rubles.

Geological exploration and well drilling

Geological exploration and drilling is a business with a wide range of formats and scales of activity. With minimal investments (about 450 thousand rubles), you can engage in private orders - shallow drilling for the construction of wells and launching installations for groundwater extraction. You can also work for legal entities during large-scale construction.

Ready ideas for your business

Installation of split systems

Air conditioners today are an almost mandatory component of any home and apartment. Although this business is frankly seasonal, it is extremely in demand: after all, split systems can be needed by everyone. Depending on the characteristics of the premises, installation time can range from 2 to 6 hours. With the cost of services ranging from 1 to 3 thousand rubles, you can earn from 2 to 12 thousand rubles per day on installation.

Kebab house

A kebab shop is a one-dish establishment, which makes running such a business somewhat easier than, say, running a restaurant or cafe. By focusing on one dish, you can “learn” all the secrets of cooking barbecue so much that you can gather a base of eternal customers with whom you don’t have to worry about the fate of your business. To open a barbecue shop in the format of a cafe with 12 seats, preparing various types of barbecue and snacks, as well as takeaway, you will need about 1.1 million rubles, which can be repaid by the middle of the second year of operation.

Pancake kiosk

Pancakes are a product that is easy to prepare, but extremely promising in its capabilities. You can fill the pancake with anything, and this leaves wide scope for culinary creativity. Having your own business selling pancakes is attractive because of the low investment in equipment and the ability to set a markup of up to 300%. To open a pancake cafe on an area of ​​100 sq. meters will require about 1.25 million rubles. For a small town, the format of a pancake kiosk is ideal; opening it will require about 500 thousand rubles.

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Legal aspects, equipment selection, assortment formation, premises requirements, production processes, sales. Full financial calculations.

In a small town, you can also successfully run your own business and prosper. But you can also go broke or simply not earn anything. Moreover, everything depends not only on chance, but also on yourself. How you run your business, what line of activity you choose, how you organize your business - all this is of great importance.

Let's take a closer look at what the pitfalls of your business are, where you can find benefits and how to organize everything.

Pros and cons of small business in a small town

Before you open your own business, you need to realistically assess the situation and think everything through. The advantages of running your own business in a small town are as follows:

• Lack of competitors (or a small number of them). If you have carefully selected your field of activity, you may find that no one else is doing this in your city.
• Ensuring the absence of competitors in the future. This option is possible if you decide to start selling products from a well-known company that does not yet have a representative office in your city. You should sign an exclusive supply agreement, and then you will be protected from competitors.
• Rental prices. Whatever you decide to do, in any case, in a small city it will cost you much less than in a metropolis. This applies to the price of renting premises, salaries to employees and even advertising your business. All you need to do is complete one or two orders well, and people will know about you. If you are engaged in trade, then you should sell high-quality and not very expensive goods - then customers will advise their friends and acquaintances to visit your store.

Disadvantages of starting such a business:

• Fewer clients. Since the population of your town is small, there will be fewer people in need of your services.
• Low level of income of the population. In small cities, salaries are much lower, which means people are willing to spend less money.
• Lack of qualified personnel. A situation may arise that there are no specialists in the city who are knowledgeable in your chosen niche. Or your competitors have already got them.
• Word of mouth can work not only in your favor, but also against you. If you mess up once (you sold a low-quality product, poorly fulfilled an order, or didn’t meet deadlines), word of it can quickly spread throughout the city. Then you will get a bad reputation, which is absolutely not what you want.

Other nuances of starting your own business

Before starting your own business, you need to think carefully about its details and take into account the following nuances:

• your business should not require the recruitment of first-class specialists, as this may cause problems;
• make sure that your business will be at least somewhat in demand in your area. Otherwise there is no point in opening it;
• When creating your own business, you must be 100% confident in your abilities. If you later change your mind and close the business due to difficulties, then in a small town this will become public knowledge. And then it will be much more difficult for you to open another business - people will not be able to trust you.

What to consider when choosing a field of activity

When choosing what exactly you will do, you need to consider the following factors:

• Your experience in this field. It doesn’t matter whether you work yourself or hire staff - in any case, you must be well versed in your chosen business and be able to train hired workers.
• Are you interested in business? If there is no such interest, then there is no point in doing it.
• Demand for your services in the chosen area. Even if you organize everything at the highest level, purchase high-quality goods, order a chic sign and perfectly train your staff, but the local population will not feel the need for your goods - you should not expect much profit.
• Your willingness to devote most of your time to the business. Once you open a store and hire a salesperson, you still have to pay attention to the business.

Examples of profitable small business options

It is important to remember that in a small town, the option of copying other people's ideas will most likely not work - you will have to come up with something original. To do this, you must be interested in your business, you must understand it well, and not just earn income from it.

Here are some ideas for things to do:

1. Shop. Very often, entrepreneurs in small towns decide that the most profitable thing for them will be to engage in trade. If you are one of them, then you need to decide what goods will be in demand in your locality (groceries, baked goods, confectionery, stationery, household goods), provide a wide range of products and set reasonable prices. You also need to remember that your store must be located in a suitable location - in a residential area that does not have a similar store.
2. Kindergarten, development center. In small towns, preschool institutions are often closed, which the authorities considered unnecessary. If you have some experience and knowledge, you can restore justice by teaching children. For this purpose, you can rent a room or set up a kindergarten in your apartment, if possible.
3. Sushi or pizza delivery. If no one in your city is already doing this business, you can be the first. Having certain skills in preparing such products at home, you can deliver them to customers’ homes. At the same time, you don’t even have to spend money on renting premises and salaries for employees (of course, unless you develop your activities to such a scale that there is no end to orders).
4. Repair of small household breakdowns and appliances. This area is more suitable for men who are knowledgeable in repair work. There are probably not enough similar enterprises in your area, but there are more than enough clients. This is what can work to your advantage. It’s enough just to do your job well, be loyal to clients and ask for a reasonable price - and people will be drawn to you. To start such a business, you will need to purchase the tools you need for your work, post advertisements, and you can start accepting orders. With the right approach, your business can easily expand over time, bringing in more and more income.
5. Furniture reupholstery services. Since the incomes of people in a small town are low, they acquire new furniture much less often, and old furniture has the unpleasant tendency to wear out. And then people call a furniture restoration specialist for help.
6. Beauty saloon. Having the necessary knowledge, and preferably experience, and subject to low prices for services, you can easily acquire regular customers. After all, even in small towns, girls and women want to have a well-groomed appearance and a stylish hairstyle.
7. Flower shop. In any city, in any country, young people, going on a first date, buy flowers. The same thing happens during various holidays. You can also provide florist services, decorating rooms for special events with flowers.
8. Auto repair shop. Having your own garage and experience in car repairs, you can open your own workshop without spending money on renting premises. This type of service always remains in demand.

In general, this topic can be developed endlessly. There are no specific standards for exactly what you can easily make money from. Each location has its own characteristics and needs.

The main thing to consider when starting your own business is having minimal experience, a small capital to start with, and choosing a suitable place to work. Everything else will follow with time.

From the following video you can get some more good ideas for your business:

Internet business

There is also an option to organize a business online. This type of activity has a lot of advantages:

• no need to spend money on renting premises;
• there is no need to hire staff, at least at first, when there are few orders;
• You can work in your free time according to a schedule convenient for you.

Internet business options:

1. Website creation and currently popular SEO optimization Internet resources, which allows them to rank higher in search engines - if you have certain knowledge that can be acquired using the same Internet, you can earn pretty good money.
2. Online store. Having chosen a type of product that will be widely popular, you can start selling it online.
3. Copywriting. If you are well versed in any field (real estate, construction, design, makeup, handmade, etc.) and have writing skills, you can make money on the Internet by selling your texts. If the quality of the material is high, you can regularly earn good income.

Business from home

If you are tired of going to a low-paying job every day, which also takes up all your free time, you can organize your own business at home. To do this, you need to figure out what you can do so well that people will pay for it, and get to work.

Here are some options for what you can do:

1. Making salads, pastries, cakes. By devoting your evenings to cooking, you can sell for several hours a day in places where people going to lunch (for example, near office buildings) will want to buy something tasty from you. Since the demand for finished products is very high, you will not end up with customers.
2. Growing vegetables and fruits. If you have your own vegetable garden or several fruit trees, then selling your grown produce would be an excellent option for you. The same applies to selling homemade milk, cheese and other fermented milk products - if you have a cow. Running a greenhouse is also a good business idea. In this case, you can sell vegetables even in winter, when their prices increase significantly.
3. Private transportation. At a time convenient for you, if you have your own car, you can provide a taxi service. To do this, you just need to know your city well.
4. Raising Muscovy Ducks. This type of poultry is quite unpretentious, grows quickly and without much hassle. Subsequently, the ducks can be sold: to restaurants, wholesalers, and at the market. The income ends up being pretty decent.
5. Tutoring. If you are well versed in any school or university subject, you can teach it to schoolchildren and students for money.
6. Tailoring bed linen to order. If you have a sewing machine and the ability to sew, you can make exclusive lingerie.

Small business for a woman

When going on maternity leave, many women are faced with the fact that they are sorely short of money. But, not daring to entrust a small child to the care of a kindergarten or not being able to do this, they cannot go to work. Then a home-based business can come to their rescue, which would allow them to devote time to the child and at the same time earn money.

For example, a woman on maternity leave can do the following:

1. Nanny at home. Since you have a small child, babysitting another one will most likely not be too difficult. The main condition is love for children. Rest assured, working mothers who have no one to leave their child with will appreciate your idea. You set the price yourself depending on the average cost of such services in your area.
2. Needlework. While on maternity leave, you have enough free time that you can devote to creativity. Which one depends on your preferences. Knitting or crocheting things, sewing original sofa pillows, weaving with beads, making soap, cross-stitching pictures, creating soft toys - even if you don’t know how to do something, you can learn everything on the Internet if you want.
3. Photography class. If you have the ability to take beautiful and original photographs and process them using programs, you can post them on photo banking sites - there they will probably be noticed by the site’s creators and purchased for a certain amount. Of course, these amounts are small, but if you regularly post high-quality photos, you can make good money.
4. Online consultant. If you don't mind communicating with people every day by phone or online, you can get a job at one of the companies that sell goods online.
5. Providing manicure services at home. Having the necessary knowledge (you can take special courses for this), you can receive clients at home who want to improve the condition of their nails.

So, we looked at various options for starting your own business in a small town, as well as a business that can be done at home or on the Internet. As you already understood, it all depends on your skills and the needs of your clients. Having carefully studied these needs and chosen your field of activity, you can open your own business. The main thing here is to believe in yourself, devote enough time to the business and treat your clients well. Then the success of your endeavor will be guaranteed.

Many people who have no experience think that starting their own business is very difficult. In reality this is not the case.

Any person with start-up capital and desire can. No special knowledge is needed. The main thing is to carefully study the type of business that you want to do, take into account all the points and nuances.

Decisive at the start will be- find a good supplier, if this is a store and location. It is very important. Many people, out of inexperience, opened stores in places with poor traffic, saving on rent and going broke. As for the quality of the product, this is also a key point, since we need regular customers. A person who has bought a product from you once must be satisfied so that he will return to you again.

So, what kind of business to start in a small town? In our article we will look at the most profitable ones. Production requires a large start-up capital, so we will not consider this type of activity.

So, you can either open a store or provide some services. First, let's look at which stores are the most profitable.

Which store is better to open in a small town: 7 ideas

1. Grocery store

Perhaps the most profitable option for a small business in a small town. But to start you need a large amount. A minimum of 20-30 thousand dollars, and this is provided that you rent the premises and not buy them. Few people have such an amount in a small city.

Yet again this type of business has many nuances and pitfalls. If you don’t have experience, then I wouldn’t recommend opening a grocery store to start with.

2. Second-hand clothing store

A thousand dollars is enough to get started. You rent a room, buy display cases and goods. Second-hand clothes are sold (purchased) by the kilogram and are inexpensive. The markup is usually 400-500 percent, which is very good. Most people in small towns are poor and willingly buy used clothes.

3. Shop fish meat

To start you need at least 3-4 thousand dollars. Profitability is 100-150 percent. Meat, such as pork, is purchased for 130-150 rubles per kg. and you can sell it for 300-400 rubles.

4. Pharmacy

To open a pharmacy in a small town you need an amount of 15-20 thousand dollars. The markup on medicines is 30-100 percent, which is not much, but due to turnover the pharmacy makes a good profit.

5. Fresh flower shop

To start, you don’t need such a large amount. You can make shelves for flowers yourself from boards. Flowers, for example roses, are purchased for 30 rubles and sold for 80-120. You can calculate for yourself how profitable the flower shop is.

6. Clothing store

To open such a business, you need 5-10 thousand dollars for the purchase of commercial equipment, the first batch of goods and rent of premises (the first month).

7. Cosmetics and perfumery store

To start a small store, 10 thousand dollars is enough. There is always a demand for this product. The girl may not eat, but she is unlikely to leave the house without makeup. Markup on cosmetics is 50-150 percent.

What service business is best to open in a small town: 7 ideas

1. Hair salon

You can open both men's and women's. Or maybe both together. It all depends on the starting capital. To start, 1-2 thousand dollars is enough. Let's try to estimate how profitable a hairdressing salon, for example a men's one, is.

The average price of a haircut is 250 rubles. It takes 20-30 minutes, let’s round it up, let’s say 30. Out of an 8-hour working day, let’s say the master will be busy with work for 6 hours. The total is 3000 rubles per day. You can calculate how much it will be per month.

2. Husband for an hour

To open such a business, you need little - the employees are handy and you need to purchase tools.

3. Plumber services

The main thing is to find and hire non-drinking, intelligent employees who are well versed in plumbing.

4. Nail salon

You can start with a very small amount. In this case, the location is not so important. The main thing is to provide high-quality services and keep prices low.

5. Massage parlor

You can complete massage courses yourself or hire an employee. The first option is preferable, since over time your employee will start slacking and luring away clients. Without your knowledge, he will go to their home and provide massage services.

6. Computer repair at home

You can work on your own (if you know how) or find a smart young man. For example, installing Windows costs 1000-1500 rubles and in my city the service is in demand. You can serve 3-4 clients per day.

Even if we estimate that the average cost of repairs will be 1000 rubles, that works out to 3000-4000 rubles per day. A per month it turns out to be approximately 70-90 thousand rubles, if you work with one day off. This is much better than working for your uncle for 15-30 thousand rubles. per month. And in small towns, salaries are exactly the same.

7. Funeral services

Very profitable in a small town, but to create a full-fledged company you will need decent funds.

Many will wonder what to open an individual entrepreneur or LLC. I would advise opening an individual entrepreneur, taxation is easier, but for an LLC you will most likely have to hire an accountant as well.

We have listed the best types of business for small towns. It’s up to you to decide which profitable one to open. But keep in mind that before opening, you need to carefully study this type of business.

This is mandatory, since any unaccounted little detail can ruin yours at the start.

Many people living in cities with small populations are interested in what business ideas there are for a small town, because everyone wants to become the owner of their own business and receive a stable, independent income. In a small town it is even easier to start your own business than in a big city, where there are already a bunch of enterprises operating and there is a lot of competition in almost all areas.

For your business to become profitable in a small city, all you need is one that will be unique and original in its area to attract independent clients. If there are no competitors nearby, then every business will begin to flourish, bringing in considerable income.

What kind of business can you open in a small town with minimal investment?

When organizing their business from scratch, every individual entrepreneur thinks about how to invest less and get more income. Speaking about this issue, we can give some important tips:

• When deciding what to do, start from what interests you, what you understand and what you can do.
• If you want to invest less money, then first decide what resources you will need to start and whether you have the opportunity to find them at a low cost and in a short time.
• Choose an area with the least competition, then with minimal investment you can get maximum profit.
• If you have real estate where you can organize a business, then you should choose a business for which it is suitable, then you can save on rent.
• If there is no space for a business, then you can choose a business where rent is not needed, for example, something from the service sector or handicrafts.

Without investments and with their minimal value, you can do:

• Repair and construction work;
• Installation of fences, windows, doors to order;
• Joint purchases with advance payment;
• Services of a nanny, nurse, massage therapist, hairdresser, cosmetologist at home and on-site;
• Other similar works and several more with more or less significant investments, which we will talk about in more detail below.

Promising and profitable small business ideas for a small town in 2019

Before starting your own business, it is very important to understand that any business always comes with risk. The most difficult year for any business is the first. During these 12 months, more than 90% of all newly opened cases are closed or fail. If we take the chance of leaving a job in comparison, it will be lower even if the employee has low qualifications.

But if your business does not fail and makes a profit, then it will be money that cannot be compared with the average salary in your region, definitely. Business is work for you and your pocket, not your work for your boss or anyone else. Therefore, your task before starting a business is to choose the right direction and think through all the details in order to reduce the risk to a minimum.

What you decide to do should be something you enjoy. This will give you a guarantee that you will not be guided only by the money issue and will not give up at the slightest problem. Here you will try to stay in business, come up with new solutions and look for prospects. If you provide a competent approach to your business, then in the end the business will go uphill, expand, gain popularity and new clients and, as a result, bring you more and more profit.

Let's talk about what is relevant from a business point of view in 2018, and consider the TOP 9 ideas.

Idea No. 1: Cafe (mini-pizzeria)

Catering is always a profitable and profitable business. But, naturally, there are also difficulties here. But, as you know, the more difficulties, the higher the profit. Investments in a cafe will be decent, plus all issues regarding personnel, sanitation, freshness of food and other nuances will need to be resolved.

We suggest you open a small pizzeria where you can have a quick snack during a break, on the way to work or while waiting for transport. For this, a small tent is best suited, where you can place a couple of tables, chairs and organize a small kitchenette.

For the full functioning of such an enterprise, you will only need a couple of employees who will work in shifts and perform all duties from cooking and checking out customers to wet cleaning after the shift. You will be responsible for accounting, advertising and other organizational issues.

Why pizza? Well, because it is a high-calorie product that is loved by everyone. Your task is to make your dishes original, tasty and affordable for visitors. If this is so, then there will be no people from customers. Even if there are competitors nearby, the main thing is that they do not offer the same products that you will have. Therefore, it is not worth opening such a cafe next to another pizzeria.

A pleasant bonus for visitors is free delivery of fresh pizza in the area, ordering it by phone and promotions for large orders.

Idea No. 2: Beauty salon

Opening a salon where you can perform cosmetic procedures, get a haircut, styling, manicure and pedicure is also a popular option. This business is a profitable, interesting and profitable business for a woman. But nothing prevents a man from doing such a thing.

Here, the first thing you need to do is understand for yourself what services you will provide in your salon, and from this you can draw conclusions about the initial investment, monthly expenses, personnel and other issues.

A great option for a small budget would be a one-room space with a couple of hairdressers and a manicure table. Low prices for services that can be performed by generalists, with low investments, will bring quite a decent income, allowing you to expand in the future and begin to provide clients with a wider range of services.

The most important thing is the quality of work, the better your employees work, the more satisfied clients there will be, and then many people will know about you through word of mouth and the whole area will come to you, especially if there are no competing salons nearby.

Idea #3: Shoe repair

Every successful businessman knows that the key to a good income is a sought-after business. Every person wears shoes, almost everyone has a pair of shoes that are very valuable to him and he would not want to just throw them away if the zipper breaks, the heel wears out, or some other problem. In this case, a person goes to a shoe repair specialist.

But in winter, such services are especially important, because winter shoes are something that is bought, mainly, for more than one season and of good quality. And if suddenly in the cold and snow the heel breaks or the zipper moves, then everything will need to be urgently and quickly restored.

There are no special expenses required to start a shoe repair business. It will be enough to simply rent a corner of a very public place and place a sign nearby indicating how to find you if someone needs it. Plus, you need to purchase the necessary materials and a workbench. And then all that remains is to wait for the influx of clients.

Such a business can be opened together with clothing repair, but then a little more investment will be required, but then two masters will not be bored working in one closet. And, as they say, a satisfied employee is a good employee.

Idea No. 4: Veterinary clinic

Many people have pets today. Many cat and dog lovers even make money by selling kittens and puppies of purebred pets. But, unfortunately, it happens that the animal may get sick or require some preventive procedures.

If you love animals, then this will be not only a profitable but also an interesting business for you with minimal investment. If you have a veterinary education, it will, of course, be easier for you to cope with the organization and planning of work, but even without it, it is quite possible to devote yourself to this area by studying organizational issues and hiring competent specialists for the job.

In a small city there is unlikely to be much competition in this area, and if the city or at least some part of it specializes in livestock farming, farming and agriculture, then your business will be in great demand.

Here you will need to decide whether you will provide animal doctor services yourself or hire a specialist. Next, you need to choose a suitable place to organize a clinic, arrange the premises, purchase consumables, furniture and medicines, and advertise. Clients won't have to wait long.

Idea No. 5: Repair of household appliances

Every person has household appliances in their home. Therefore, starting a business based on the repair of such equipment is in demand and profitable. Again, you can hire employees and organize a workshop or provide services to visit the client’s home.

If you have the necessary skills, you can provide repair services yourself, advertising your business through the Internet and advertisements.

To start, you won’t need such a large initial investment; you will only need to purchase tools, the most popular types of spare parts and consumables, and you can wait for calls and work orders.

If there are enough clients, then it will make sense to rent space for a workshop, where you can pick up equipment for complex repairs or where clients will bring it themselves.

Idea #6: Clothing store

Business in inexpensive and high-quality clothing is probably one of the most popular areas today. Organizing such a business in a small town will not be difficult. Even if competitors settle not far from you, customers will still come to you, because the range and prices may vary.

The first option for this is to rent a premises and open a boutique in it. You can work as a franchise, or you can come up with everything yourself. It all depends on your desire and initial budget. The emphasis should be on quality at an affordable price and selling products that can be worn every day:

• T-shirts;
• Home clothes;
• Inexpensive outerwear;
• Children's clothing;
• Underwear.

The second and very convenient option is to organize an online store. In this case, you can save on rent, but you will have to invest more in advertising, creation and promotion of the website. Such a business does not make any special demands on its owner. You buy wholesale and it’s cheaper, and you sell it retail and it’s more expensive. Everything is simple and clear.

Idea #7: Tutoring

For those people who are knowledgeable in any scientific field or, best of all, have a pedagogical education, tutoring will be an excellent option. For an hour of work, a tutor earns much more than when working with an entire class of students in an educational institution.

It doesn’t matter whether a child studies in a big city or a small one, but the Unified Exam is the same for everyone, and the qualifications of teachers may differ in a small and big city. That is why in small towns responsible parents very often resort to the services of tutors for their children. In addition to individual lessons, you can also provide services such as:

• Assistance with writing scientific papers, essays, coursework, dissertations and other works;
• Preparation for exams when entering a university or for final exams, as well as even for state educational standards;
• Preparatory classes to prepare children for school;
• Learning to play an instrument or vocals if you have certain skills.

There are a lot of opportunities in this area. You can also not teach children and students yourself, but also organize an agency for selecting tutors, receiving a percentage of their orders.

Idea No. 8: Children's playroom

Children are the flowers of life, but sometimes you want to leave them somewhere for a couple of hours, go to the movies or spend time somewhere else. And there are a lot of people who want it. such a business is very profitable, even if your locality is small.

Such a room is in demand, most often in the entertainment sector. It would be very suitable to rent a room near a cinema, any other entertainment establishment or in a shopping center and organize a children's room there.

For the business to function, you will need to furnish the room for the needs of children, hire a couple of animators, put a pool with balls, a TV with cartoons, tables for drawing and a corner with toys. It is also necessary to provide all precautions for children's games so that the kids do not get hurt, and just in case there must be a first aid kit.

If there is high traffic, you will always have customers; all you need to do is make a colorful sign and get to work.

Idea #9: Coffee shop on wheels

Almost everyone drinks coffee today. On the way to work, if there is a minute, a person will definitely buy a glass of delicious coffee. During the lunch break, to maintain performance in the afternoon, many people also want to drink espresso or latte.

Therefore, organizing a small coffee shop on wheels when placing it in places where there are no competitors nearby and there is a lot of traffic is the best idea for a modern entrepreneur with a small budget.

The entrepreneur will need to organize a van that can comfortably accommodate all the equipment for making the hot drink that everyone loves. You can install such a van permanently at one point with high traffic or, if necessary, transport it to several points.

You will need to design yours beautifully and attractively. An original and attractive name will also be a big plus for advertising. And most importantly, your coffee should be delicious. In addition, you can come up with your own coffee-based drinks according to your own recipes. For example, cold ones are for hot days of summer.

Advantages and disadvantages of starting a business in a small town

Advantages:

• In a small town, competition is much lower than in a large town and when organizing a business, the risk of being crushed by competitors is much less;
• It is in a small city that it is easier to adapt a business to the needs and requirements of local residents, which will attract a larger percentage of clients;
• Here you will need lower initial investments when starting a business than in a big city;
• In a small city, advertising works much more efficiently, quickly attracting new customers and clients.

Flaws:

• The population of a small town has its own habits and habits, so they may not properly perceive any business that differs from their opinions or habits;
• The level of wealth and income of citizens living in a small town is usually low, so the profit here will be corresponding;

People planning to open their own business often mistakenly believe that they can earn high incomes and develop only in a big city. In fact, it is easier to run a business in a small city, and if you approach the issue wisely, you can provide yourself with constant high profits.
First of all, you should clarify which city is considered small. From the point of view of the business community, this includes settlements whose population does not exceed 100 thousand inhabitants. Most cities in the Russian Federation fall into this category, so it is obvious that the potential of business ideas for them is huge, and it is easier and cheaper to put into practice.

A person who lives in a small town has a lot of opportunities to create his own business. Financial costs are much lower than in a large center. Some types of business can be started with virtually no investment. Thanks to low competition, there is always something to do, even if it seems that the city already has everything.

Why open your own business at all?

By going into business, a person has the right moment to gain complete independence from other people, as well as the chance to earn significantly larger amounts of money than as a full-time employee.

From the very beginning, build your business so that in the future it can operate without your constant participation. This is the only path to financial independence.

Differences from big cities

Considering the situation from the point of view of the differences between large and small cities, we should dwell in more detail on their characteristics.

• Citizens in small towns earn much less. For this reason, large business is not profitable, not taking into account the construction of plants and factories, which require labor.
• The main demand is for traditional goods and services that people use every day. This allows you to expand your business activities into several areas at once.
• Low level of financial investments in the initial development process. This is explained by the lower rental cost of premises, low staff salaries, and low promotion and advertising costs.
• And of course, the smaller the city, the faster rumors spread. Accordingly, the reputation of a businessman plays an important role. People will not make a profit if friends or relatives tell about deception or inadequacy, and no amount of advertising will save them. This aspect is key.

Business ideas in the food sector

Opening a small cafe with reasonable prices and classic dishes is a profitable business. Because there are few such places in small towns, they will definitely be popular. Profitability is high due to low investments and high level of self-sufficiency.

Food trucks. This term refers to small mobile cafes. Presented in the form of vans with the necessary equipment for cooking directly inside. They are able to move to any place, for example, during a festival they go directly there and provide food for participants. The assortment is small, the chefs prepare each dish quickly and well, thanks to a lot of practice.

Inexpensive canteen on the territory of a factory or educational institution. Low cost and large portions of inexpensive dishes allow us to receive a large flow of customers.

Food delivery services (especially sushi and pizza) demonstrate popularity and good profitability. Delivery is organized at our own cafe, and a special courier service is opened that works with catering outlets in the city. Services of this type are common in large cities, but in small cities you can easily capture the market.

Some open mini-bakeries. This is relevant in areas where people pass through. For business efficiency, you should prepare products from the freshest ingredients that customers like. The room required is small, and special equipment is also required.

Retail

Of course, when talking about small business, it is impossible to ignore trade. Opening your own store is the most common way to start your own business.

In this matter, the main thing is to correctly assess the demand. What is missing in your city? What products could you offer to the local population?

Opening a grocery store is traditionally popular. The basis for success is the correct location and price level adequate for the average salary in the region.

To start a small non-food store you will need a minimum investment if you order goods from China, for example on Aliexpress. There you can find a huge number of interesting things at a very low price (for example, accessories for mobile phones, jewelry, clothing).

Business ideas in the entertainment sector

In the event that a traditional cafe does not bring the necessary profit, you can provide clients with various holidays. These include corporate events of private companies and government agencies, weddings and banquets.

Stylishly decorated nightclubs will be popular with young clients.

To organize it you need:

• Rent a large premises;
• Purchase the necessary equipment. Moreover, both for the kitchen, where snacks and drinks will be prepared, and for the dance floor.
• Popular DJs and dancers from big cities are also invited to perform there and attract the attention of young people. Such events improve the authority of the establishment.
• It is possible to organize themed parties in honor of popular holidays. And during the day it functions as a regular cafe.

Business ideas in the service sector

The service sector is very popular. Minimum level of financial investments, high level of self-sufficiency.

A salon for women and men, providing hairdressing, manicure and pedicure services with separate booths for VIP clients, will be popular. Specialists in massage and cosmetology are also involved. The level of profitability of such a project will be high, given the proper level of craftsmen.

Organization of taxi transportation. Several professional drivers with their own cars and a dispatch service, at reasonable prices, will provide residents with comfortable transport. This type of business is promoted through advertising and word of mouth. The profitability is high, due to the fact that in small cities there are no aggregators like Yandex taxi or Gett.

It is promising to create your own fashion tailoring studio. A small room, special equipment and professional seamstresses are required. Sewing dresses for proms and weddings, clothing repairs and other services at reasonable prices will lead to high profitability of the business.

The business of garbage removal and destruction of old buildings and structures is gaining momentum. Instead of dilapidated abandoned houses, large residential complexes are being built. And to make room, they need to be demolished. Labor and equipment costs are negligible. At the same time, waste is removed from spontaneously formed landfills and special bins.

Some unconventional ideas

The problem in the Russian Federation is the lack of kindergartens. This stimulates the development of private institutions and mini-kindergartens. Financially wealthy parents who cannot leave their children with anyone are the target audience.

To do this business, we need competent employees who have experience working with children. It is also required to rent the premises and obtain official permission from government authorities. The last stage is the most difficult and time-consuming.

Business by . You can read more here. In short, this is an opportunity to open your own business using a ready-made model. For a certain amount of money or a percentage of sales, you will receive constant information and advertising support, technology and a ready-made business model.

People who lead an active lifestyle can organize ethnotourism. Standard resorts won’t surprise anyone, so rich people prefer to travel to picturesque places and hard-to-reach places.

For example, excursions to Lake Baikal are in great demand, where you can enjoy the nature and beauty of the region without fuss. But this is not the only interesting natural place in our huge country.

According to travel agencies, thousands of tourists go on vacation to Kamchatka and Karelia. If a town has similar attractions, the excursion business has great potential.

Organizing hunting and fishing trips for wealthy clients from large cities is very popular today.

Real estate

If there is excess real estate, you can organize. There are two options: monthly, daily.

In the first case, an apartment or house is rented to permanent residents, who are students and young families. Income will be stable.

It may be much more profitable to rent out daily if there are tourist flows in the city. Popular when there is a lack of hotels in resort towns. You need to publish your ads on airbnb.com and booking.com to attract regular travelers from all over the world.

If you don’t have your own property, you can make money on someone else’s. Open a real estate agency. The initial investment in such a business is quite low, but the prospects are excellent, since small towns are not yet accustomed to renting out housing and commercial premises via the Internet.

Internet business

Until recently, you could earn a lot by opening a computer club. A room is rented, gaming computers are purchased, whose performance is sufficient for modern games, and a low price per hour is set. Young people spent days in such places. However, with the progress of progress, computers appeared in every family, and the Internet made it possible to play group games at a remote distance. As a result, this type of business simply disappeared.

Your own Internet resources bring good profits. First of all, you need an idea and a thorough analysis of the niche. The main thing is that the topic of your site is interesting to you, otherwise your enthusiasm can evaporate quite quickly. You also need to have the necessary skills and tools to run such a business, and the ability to promote your website.

The most popular option for organizing a business is an online store. The goods can range from various small household items to large household appliances. The development of progress has made this accessible to residents of any locality. Goods are delivered both by courier service and through Russian Post. You can read the characteristics in advance and choose the right product without wasting time getting to the store.

If resources are available, we open our own web studio. A few professional programmers are enough for this. The cost of one Internet resource ranges from 10-20 thousand to several million. Clients are searched for remotely or through the “cold calling” method.

Enterprising modern girls develop businesses through social networks, for example, Instagram. Fitness instructors train daily, post photos online, attract subscribers and sell advertising. Or they create individual training plans for a fee. The cost of advertising posts reaches several tens of thousands of rubles.

If you have some expert knowledge, then you can start running your own educational channel on YouTube (youtube.com) and make money from advertising. Foreign languages, cooking, car repair and maintenance, computer topics, etc. are in demand. The advantage of an educational channel over an entertainment channel will be a constant and stable level of views, and therefore income.

You can start an online business with virtually no initial capital. This is its main advantage, but there will be corresponding competition.

Market and competitor analysis

To start opening your own business, you need to conduct a comprehensive market analysis, find out what specific services or goods are required for city residents. Having found out this, you need to select competent personnel who can work effectively and attract more clients. To do this, it is often necessary to contact a special recruiting agency.

It is important to pay attention to potential competitors. What are their advantages and disadvantages? Does it make sense to open nearby or is it better to look for another place.

Many problems can be solved without leaving home. An advertisement seeking employees is posted on the Internet through special resources. In a small town, you must definitely take advantage of word of mouth, which often spreads information faster than the Internet and newspaper advertisements.

It is worth noting that goods from suppliers from large cities or simply large firms will cost significantly more than products from small manufacturers. You should definitely consider the possibility of supplying goods from China. Today it is not as difficult as it might seem.

It is important that the planned business must have prospects and be in demand. Opening a fashionable gourmet restaurant in a city where the average salary does not exceed 15 thousand rubles will be unprofitable. Same with a 5 star hotel. Another thing is to invest in a street point selling shawarma near a university or vocational school. It is also promising to open an inexpensive pizzeria there.

You should competently assess your own strengths and capabilities, and determine when the investment will pay off and begin to generate net profit. Without an effective strategy, a business will fail.

Where to get money to start

The most commonly used way to start a business without having the required amount of your own money is a bank loan. Explore all options from different lending institutions.

To receive borrowed funds, you must provide the bank with all documentation related to the planned business. There are government support programs (be sure to check with your local administration about this). These include preferential taxation systems, subsidies of various levels, and reduced loan rates. To get a loan, you need help from a competent lawyer who will provide all the necessary information and advice.

Be sure to find out about the availability of specialized business incubators in your city. There they can help you with any legal issues that may arise, as well as assist you in obtaining a loan and drawing up a business plan.

If you have reliable friends or relatives, you can try to start your own business together, refusing borrowed funds.

Search for a place

When it comes to finding a suitable location for your business, it is important to highlight two aspects:

1. Rent price.
2. Availability of potential clients nearby. Good maneuverability.

Sometimes, a room is rented and subsequently renovated on its own, which allows you to save money.

Depending on the concept of the business, the appearance of the office plays a big role. If you plan to receive clients, the interior furnishings must be of high quality and stylish. As a rule, residents of small towns react strongly to this and prefer to trust what looks expensive and of high quality.

It is also important to consider the trafficability of the target audience of a particular business. Inexpensive fast food outlets are opening near educational institutions, shopping malls, and markets. It is students and people going shopping who are the main clients of such places.

At the same time, it is better to locate food outlets close to residential buildings. People will not go far for bread and milk if there is a good store nearby.

Planned level of profitability

It is worth understanding that a business in a small town does not pay off quickly, unlike a large settlement. Residents cannot afford to spend a lot of money due to low salaries. The degree of demand also influences. The time of year plays a significant role.

For example, outlets that sell kvass or ice cream in the summer, especially in the southern regions, have huge profitability. Moreover, in winter, there are simply no such points. But beauty salons are gaining popularity; in the summer, on the contrary, they are empty.

Most importantly, make sure that your income is always enough to pay off your loans if you decide to finance your business this way.

The basis of a successful business in the province

For any business in a provincial city to be successful, quickly pay for itself and generate good income, you must follow several key rules. Their practical use allows you to earn money and attract new clients.

The cost of goods and services should not exceed a certain value. The mentality and level of income of provincial residents does not allow them to spend extra money just like that. They are looking for an opportunity to save money. Therefore, they resort to a mechanism of discounts and incentives for regular customers.

The quality of service is above average. If a person likes it, he will recommend this place to friends, acquaintances, and relatives. At the same time, a bad reputation will have a negative impact on business activity. Negative reviews need to be prevented in the bud. There have been cases when a cafe, after a decline in the quality of service, lost customers and went bankrupt. A bad reputation for an establishment in a small town can be a curse, but a good one can become the main driver of sales.

Promising ways of development

It is important to note that the basis for any business is constant movement forward, development, evolution. What is profitable now, in a year, when marking time, becomes the cause of ruin. There are many options for improving your own business.

A good method is advertising. Advertising attracts new customers. Popular moves include promotions, discounts, and presentations of new products. Marketing moves are of great importance. The special features are the duration of the promotion and the profitability of the offer.

The image of a business plays a big role. Positive reviews and gratitude from clients allow you to increase the number of clients.

Another step is to open branches in neighboring cities and regions. Over time, such costs will pay off. Brand awareness will increase.

To start a small business, it is enough to register as an individual entrepreneur. This will allow you to save on accounting and taxes.

In conclusion, it is worth saying that a business even in a small town with a small population can generate income. A provincial city is a good place to create and develop your own business, and an enterprising person will definitely achieve success.