Equipment for the production of donuts. How to start a business and choose donut equipment. Donut production start-up schedule

Why is fast food attractive to many entrepreneurs? If you locate a retail outlet in a place with high traffic of people, this will allow you to attract a lot of regular customers in a short time and return your investment quickly enough.

Among the variety of street food today, it is quite difficult to find a stall or a small store where you can always buy fresh donuts. As practice shows, the demand for such products is very high, moreover, the number of enterprises that manufacture them is small. This gives the right to believe that the sale of donuts as a business idea is able to bring a stable income and will be relevant for a long time. In addition, you can open your own company with minimal investment. Consider the features and prospects of this type of commercial activity.

How to open a donut shop from scratch?

If an entrepreneur decides to open a donut shop from scratch, the first thing to do is to conduct a detailed analysis of the market in the region of residence. It is worth finding out how many enterprises manufacture such products, their representation in the districts of the settlement, the quality of baked goods and the potential for consumer demand.

Donuts at all times have been a favorite delicacy of many people, and today this product is in great demand. The popularity of baked goods can be explained quite simply: an affordable price for street food, the ability to quickly satisfy hunger, excellent taste of the product and a large assortment of fillings. It is important to understand that donuts are an instant dish, this allows you to meet customer demand in a short time. The main consumers of the product are young people under 35 - schoolchildren, students, workers, employees of various companies and drivers.

The business of making and selling donuts has a number of undeniable advantages that an entrepreneur who wants to master this niche must know about. These include:

low level of competition in the market;
great demand for a food product;
the solvency of the target audience;
simple donut making technology;
the chance of starting a business with minimal investment.

In addition, the entrepreneur has the right to sell ready-made donuts under his own brand. In addition, you can bake products to order with delivery to all areas of the settlement, which will significantly increase profits.

Business registration

To open the production of donuts and organize their sale, a businessman will have to register his company with the Federal Tax Service as an individual entrepreneur or LLC. To do this, you need to visit the tax office at the place of residence, write an application for opening a business and submit the relevant documents.

If you plan to organize a small stall or mobile point of sale, you can limit yourself to an individual entrepreneur. The state duty for registration in this case is 0.8 thousand rubles. The period for processing the documentation lasts 3 days. It is better to register a large enterprise as an LLC. Mandatory documents required for registration include:

Company charter;
The minutes of the constituent assembly;
Information about the co-owners of the business;
Proof of the presence of the authorized capital (10 thousand rubles);
Check for payment of the state fee (4 thousand rubles).

As OKVED for the enterprise, you should select codes 56.10.2 "Activities for the preparation and sale of food ready to eat on the spot from vehicles and mobile shops", as well as 56.10.21 "Activities of catering establishments with take-away service".

You will also need to obtain permits from Rospotrebnadzor, local authorities, fire service and SES. Please note that each employee must have a medical record, since the duties performed are related to the preparation of food.

Selection of premises

It is recommended to choose a premise for a donut factory based on its format. If you plan to open a small stall, it is enough to locate it in places with high traffic of people. It is advisable to set up a retail outlet near educational institutions or large enterprises.

Baking of products is carried out directly at the point of sale and is served hot. Donuts can be sold with drinks to improve service and increase sales. A mobile kiosk works in a similar way. Its difference lies in the ability to move around different areas of the city, which allows you to find the most advantageous place. It should be borne in mind that this format requires mandatory monthly investments in the purchase of fuel and vehicle depreciation.

The best option would be to open a small cafe with a production workshop. This format allows you to attract a large number of clients. In it, visitors can order a wide range of pastries, drinks and leave a request for delivery. There is also a donut business format, which is the opening of a large production workshop. The company's products are prepared in large volumes, and they are purchased by:

catering establishments;
production organizations;
the shops;
trading networks;
markets.

The area of the workshop can be at least 100 m², half of which is allocated to an automated line for the production of baked goods. The premises must have serviceable electrical equipment, ventilation and exhaust systems, sewerage and water supply. Inside the shop, auxiliary rooms for workers and showers should be organized. In addition, you need to allocate space for storing finished products. The rental cost of production space is about 70 thousand rubles per month. Still it is necessary to bring the premises in accordance with the requirements of the regulatory authorities. To do this, you need to do repair work in the shop and replace communications. Capital investments at this stage will amount to about 300 thousand rubles.

Equipment purchase

To organize a donut business or, for example, an entrepreneur needs to take care of purchasing the appropriate equipment. If you plan to work on a production workshop, you need to include in the cost item:

dough mixer;
planetary mixer;
apparatus for loading dough pieces;
dividing machine;
automatic deep fryer for double-sided frying of donuts;
conveyor with the possibility of product cooling;
refrigeration unit;
filling machine for automatic dosage.

The purchase of a production line for the workshop will cost about 3 million rubles. The equipment will make it possible to produce up to 1.2 thousand finished products per hour. If you plan to open a small retail outlet with a mini-production, you will need to purchase an apparatus for making donuts and a kneader, which can be easily mounted even in small rooms. Their cost will vary within 120 thousand rubles. Such equipment is designed to make 200 donuts per hour.

Assortment formation

It is better to form the product range based on the preferences of buyers (this should be taken into account by entrepreneurs who want, for example,). Donuts can be filled with or without filling, as well as with a variety of toppings. The taste characteristics of the finished product largely depend on the quality of the purchased raw materials. It should be premium flour, margarine, eggs and yeast.

Important: you can reduce the cost of production if you purchase raw materials in bulk. It is worth considering the location of the supplier in relation to production. The farther the company delivering products is from the destination, the more money will have to be spent on their purchase. If entrepreneurs work on software, they receive information from a partner about trusted suppliers that represent optimal conditions for cooperation.

Attracting staff

The number of employees of the enterprise will directly depend on the chosen format. The following specialists must be invited to the production workshop:

managing manager - 30 thousand rubles;
accountant - 27 thousand rubles;
production technologist - 25 thousand rubles;
workshop worker (4 people) - 60 thousand rubles;
shift supervisor (2 people) - 36 thousand rubles;
driver-forwarding agent (2 persons) - 36 thousand rubles;
warehouse manager - 18 thousand rubles.

Total - the salary of employees of the production enterprise will be 232 thousand rubles. The work rate for managers and warehouse manager is 40 hours per week. Shop staff should be offered a 12-hour schedule with two days off. If you plan to open a sales outlet with the production of donuts, you will need only 4 workers - 2 pastry chefs (salary 36 thousand rubles) and 2 salespeople (40 thousand rubles), who will work in shifts. It is better to outsource the duties of an accountant. In this case, the services of remote employees will cost 5 thousand. The total cost of remuneration of employees for a retail outlet will amount to 81 thousand rubles.

Implementation of advertising

It is recommended to promote a sales outlet and a donut manufacturing plant using certain marketing tools. In the case of a shop, even before the opening, you need to establish contacts with wholesale buyers and owners of grocery store chains. It is necessary to personally interest the heads of supermarkets and markets in the city. This will allow you to calculate the required volume of products. In order for a large number of potential buyers to find out about the company, advertisements should be submitted in the media (television, radio stations and printed publications of the settlement). Distribution of leaflets and brochures in public places and transport will not be superfluous.

It doesn't hurt to develop a website as well. It is enough to make a one-page page where you can place information about the company's activities, contact information, product range, prices and delivery terms. Regardless of the form of the enterprise, it is worth creating thematic groups on social networks. It is advisable to find an experienced marketer who can use as well as targeted and contextual ads, which will ensure a large influx of targeted audiences. Capital costs for website creation in the first month of promotion will amount to 30 thousand rubles. In the future, they can be reduced to 10 thousand rubles.

Business plan - donuts

To implement a project, it is imperative to develop a financial plan for the company. To do this, it is enough to carry out calculations that allow you to find out the amount of capital investments, regular costs and income from the sale of donuts. Let's analyze how much money is required to open a workshop. One-time costs will be:

business registration (as LLC) - 14 thousand rubles;
rent of industrial premises (for 1 year) - 840 thousand rubles;
repair work - 300 thousand rubles;
purchase of equipment - 3 million rubles;
advertising campaign - 30 thousand rubles;
purchase of the first batch of raw materials - 200 thousand rubles;
arrangement of office and industrial premises - 150 thousand rubles;
purchasing a uniform for employees - 13 thousand rubles;
other expenses - 20 thousand rubles.

Thus, the amount of investment in the project is 4.567 million rubles. Now let's calculate the monthly costs required to maintain the company. These include:

utility bills - 40 thousand rubles;
remuneration of personnel - 232 thousand rubles;
tax deductions - 70 thousand rubles;
purchase of raw materials and consumables - 500 thousand rubles;
advertising - 10 thousand rubles;
expenses for the needs of the enterprise - 30 thousand rubles.

Total - the amount of compulsory expenses is 882 thousand rubles. Now let's calculate the estimated profit of the enterprise. An average workshop is capable of producing from 10 thousand donuts per day. For 30 days - 300 thousand. The monthly revenue of the enterprise will amount to 2.3 million rubles. From this amount it is necessary to subtract 882 thousand rubles (mandatory costs), we get 1.418 million rubles of net profit. With such indicators, investments in the project will pay off in less than 6 months.

The outlet is able to sell about 20 thousand donuts per month. The proceeds of the enterprise with a retail selling price of 15 rubles will amount to 300 thousand rubles. We also need to add to this the sale of drinks and related products - about 70 thousand rubles. From 370 thousand, 170 thousand should be subtracted, we get 200 thousand rubles of net profit.

Donut business - reviews

Anna, 43 years old, Ryazan:
My husband and I have a small cafe that brings in more than 100 thousand rubles in net profit. We have been selling donuts for about three years. The product, according to the reviews of regular customers, is of very high quality, and, of course, these are the best words of gratitude for our work. One thing is upsetting - they tried to change the range of products in order to increase turnover, but the number of regular customers practically does not increase (our point is located in a busy place near the market), and the level of income remains the same. Sometimes suppliers let down, nevertheless, I want to note the stability of this business. We are planning to open another fast food establishment, since the income allows it. For beginners, I can only advise one thing - act, and everything will work out.

Nikolay, 27 years old, Ulyanovsk:
I live in the Zavolzhsky district of Ulyanovsk near IATU (Institute of Aviation Technologies and Management). There was an idea of opening a small stall nearby the university, where you can bake and sell confectionery. I already have a small grocery store where I sell donuts and other baked goods. Students are the main buyers, and almost the same people buy. I am sure that the matter will not get stuck.

Vitaly, 39 years old, Moscow:
In just a year, I managed to open 2 stalls where girls bake and sell dough sausages and donuts. One point is located near the school, the other is near the market. In general, I get about 230 thousand profit every month. I want to open my own workshop, although I understand that I still have to sweat a lot, but I see real prospects for this business.

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Donuts are one of the many products sold in fast food outlets. There are several formats for building a baking business. The greatest profit comes from the mini-workshop.

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The modern fast food market abounds in a wide variety of dishes: shawarma, samsa, hot dog, hamburger, fries and so on.

However, among such an assortment, it is not so easy to find a sweet and fragrant donut familiar to all of us from childhood, which today for some reason has been undeservedly forgotten.

Therefore, now, with minimal investment and excellent prospects, you can successfully wedge yourself into this still relatively free niche. We propose to talk about how to organize your own business in the production of donuts. In order to take into account all the details and important points, you first need to draw up a business plan.

Donut production: basic

As you know, donuts are especially attractive to customers due to their aroma, splendor and freshness. In this regard, great success will be ensured by donuts baking products in real time: after all, the aroma of freshly cooked baked goods will "lure" customers from afar.

As for the variety of donuts, their filling can be creamy, chocolate, caramel or berry. Such baked goods can also have various names - Berliners, doniki, donuts, etc. For example, in St. Petersburg, a donut is called a donut.

Options for starting a donut business

There are two main ways of producing and selling these baked goods: on the street, in a shopping and entertainment center or food court, and in a specialized cafe. In addition, you can organize the production of donuts on the flow. The first option does not require a lot of equipment and is the most affordable for novice businessmen. The other two methods, as a rule, are chosen by large entrepreneurs with significant initial capital.

Donut production technology

The process of cooking this pastry consists of the following main stages: kneading the dough, preparing the blank and filling, filling the culinary product with the filling, roasting and packing it.

For frying donuts, gas or electric deep fryers are used, where donuts are cooked in vegetable oil at a temperature of about 200 degrees. It takes an average of two minutes to fry one product. A typical appliance can usually cook about 20 donuts at a time. Each item weighs between 20 and 60 grams.

After the end of frying, the donats are allowed to settle a little so that excess oil is drained from it. Then the finished products are laid out on plates and decorated. For this purpose, powdered sugar is most often used, a little less often - glaze, cream and various confectionery dressings. The donuts are then packaged and sold to the consumer as needed.

Permitting documents

It is impossible to start a donut business without obtaining the proper permits from the Sanitary and Epidemiological Station and Rospotrebnadzor (due to the fact that you will be producing food).

You will need to obtain the following documents: agreed and registered technical conditions for production, technical instructions for preparing products, recipes, hygienic conclusion of the sanitary and epidemiological station for food production. Also, depending on the individual characteristics of the project, registration of other papers may also be required.

How to open a fast food kiosk donut shop

The sale of donuts is carried out in the same conditions as the sale of hot dogs, shawarma, samsa, etc. The main problem in organizing such a business is finding a place with high traffic that meets all the requirements of the SES and has the ability to use gas or electricity.

Of the equipment, you only need a donut machine. Moreover, it is not at all necessary to purchase an expensive unit with high performance: it is quite enough so that you can cook 10-15 donuts at the same time.

The indisputable advantage of this option is the ability to fry exclusively for a specific order, which eliminates the need to throw away unsold goods.

In addition, when baking in this way, a very pleasant smell comes from it, which has a seductive effect on potential consumers.

However, there are also disadvantages of doing this business:

In bad weather, protective measures will have to be taken, as this negatively affects the properties of the hot oil.

Donut yeast dough is made in advance and therefore has a limited shelf life. Therefore, unused dough remains have to be thrown away.

There is an uneven distribution over time. So, during rush hour, the flow of customers increases significantly, and therefore it can be difficult for an employee to cope with a mass of orders alone. In the absence of buyers, the dough deteriorates and the butter is fried.

The financial side of the issue

We offer to draw up a preliminary estimate for opening this business:

New apparatus for the production of donuts - 20 thousand rubles;

Containers for dough, butter and various ingredients - 1,000 rubles;

Kiosk furniture (table and chair) - 1.5 thousand rubles;

Initial purchase of products - 2.5 thousand rubles;

Electricity wiring - 3 thousand rubles;

Buying a tent (if you plan to trade on the street) - 2 thousand rubles;

Salary for the seller and the cook - 35 thousand rubles per month;

Other expenses (individually).

In total, if you want to start the production of donuts, then the investment will be from 65 thousand rubles. If you sell 700-800 donations every day, then you can not only cover all expenses, but also get a net profit of 70 thousand rubles in the first month of the outlet's operation. The profitability of this business can reach 100%.

If you decide to open a donut cafe, then the costs will accordingly be higher. However, in this case, you can count on a more significant profit.

How to open a donut workshop

This option, of course, is more expensive than a small donut outlet, but in this case, you can count on a higher income. Let's figure out how to organize this enterprise.

Purchase of the necessary equipment

The production line should include equipment for kneading dough, deep fryers equipped with a proofing cabinet, a dividing and rounding machine, filling dispensers, a planetary mixer and a glazing machine. It is best to purchase an automated production line to employ fewer workers and increase productivity.

As for the cost, the Berliner donut equipment with a capacity of 800 items per hour will cost you about 2.7 million rubles.

In addition to production apparatus, industrial refrigerators will also be required to store both raw materials and finished products. For this expense item, the business plan must include an amount of 180-200 thousand rubles.

If you are planning a large-scale production, then it makes sense to get an automatic packaging line as well. With small and medium volumes, it is quite possible to do with the forces of workers who pack the products by hand.

Selection of premises for the workshop

The main criterion for the premises for the donut workshop is its compliance with sanitary standards and requirements for food production. The minimum required area is 30 meters, you also need a place for a warehouse.

Staff

If you want your products to be in high demand and customer service to be at a high level, you need to pay extra attention to the recruiting process. If you have purchased automatic equipment for donuts, then you will need the following workers: manager, technologist, forwarders, workers, storekeeper, cleaner. As for accounting services, you can either hire your own accountant or use the services of a visiting specialist.

Range

It is advisable that the production of donuts is not limited to one or two types of this product. After all, the more variety your baked goods are, the more potential customers you can attract. Donuts may vary depending on the filling, dressing, icing, size, etc.

Sales of finished products

To organize the sale of ready-made donuts, it is necessary to conclude agreements with both large supermarkets and small shops. In addition, it is worth establishing cooperation with bakeries and cafes. This is the responsibility of the manager. Delivery of culinary products will be carried out by forwarders.

Purchase of raw materials

The main products used to make donuts are flour, sugar, margarine, yeast, eggs, jam and others. In order to reduce the cost of purchasing raw materials, it is advisable to cooperate with wholesale companies located in your city or region.

Opening a donut shop: the financial side of the issue

Capital expenditures, including the purchase of a production line, refrigeration equipment, as well as initial production stocks, amount to about 3.5 million rubles.

As for the revenue, if your shop works 10 hours 30 days a month, then it will amount to 1.2 million rubles.

The monthly cost, including the purchase of raw materials, payment for the consumption of electricity, water, etc., as well as packaging, can be estimated at 500 thousand rubles.

Other expenses (wages, transport and administrative expenses, rent, etc.) will amount to another 500 thousand rubles a month.

Thus, the net monthly profit (after tax) will be about 200 thousand rubles. The profitability in this case will be at the level of 14%, and the initial investment will pay off after 20 months of work, which is quite a good indicator.

The modern food market is simply overflowing with all sorts of fast foods that offer quick bites on the go, replenishing the energy needed for productive work. You can buy hot dogs and hamburgers, you can grab shawarma, sushi, fries, or sweets. The choice of drinks is also large, from banal tea to various cooling cocktails. The food market is presented in all its glory and in different aspects. But there is one area that novice businessmen and large companies do not pay too much attention to. As you may have guessed, this is the production of donuts. It would seem that such a familiar sweetness for many has become little popular. But, as experience shows, there is a demand for donuts, and if you seriously tackle this business, you can bring your business to a fairly good level.

To start, you will need no more than $ 10,000, but this amount may be several times less, depending on the city and country where you are going to start your business. The profitability is also attractive. You can get more than 100% profit from the sale of one donut. Are the numbers impressive? And this is not a fantasy, this is the reality of the modern donut market. Many fast food companies understand that the business is quite profitable and start organizing their production. All this suggests that in the next few years the market will grow and we will see a meteoric rise in popularity of donuts. But you have a good chance to take your place in the sun, build up a client base, and establish yourself even before the network companies are closely involved in this area.

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Today in the article we will talk about how to start a donut business. How much will you need to invest in the first months of business development, what to look for in order to reach self-sufficiency as quickly as possible. We will also talk about the necessary equipment, and talk about the intricacies of the implementation of all ideas regarding the development and advertising of your own business.

Documents required for doing business

Any business requires official registration. Therefore, before you start developing your business, buying equipment and choosing a suitable premises, you must obtain certain permits. These include:

Registration of the company. As a rule, if you do not plan to create a large donut sales network, and do not intend to attract investors to your business, then you can register an individual entrepreneur. Otherwise, if there is a serious business development in the plans, then it is better to immediately register a legal entity, for example, LLC. But keep in mind that registering an LLC will entail some difficulties that an individual entrepreneur does not have (taxation, reporting, etc.)
You also need to register with the tax service and choose a taxation system. Here, too, a lot depends on your profit, and on the chosen form of doing business. Most often, young entrepreneurs register as individual entrepreneurs and choose a simplified taxation system.
SES conclusion. According to the requirements set by SanEpidemNadzor for this business, you can only work in a closed room, with water supply, sewerage and an exhaust hood. Therefore, if you do not fulfill all the requirements, then you will not receive a work permit. Of course, if you look at the many street bakeries, some of them do not have everything you need. But you don’t know what problems they face during inspections by regulatory authorities. It is better to do everything as specified in the sanitary standards and calmly develop your business.
If you plan to install heating elements, and you cannot bake donuts without them, then you need to get permission from the fire department. This is not just a work permit, but a conclusion that states the fact that everything is fine and your room, in which baking will be made, meets all safety standards.

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Additional licenses and permits are not required. But it is worth noting that in our country the legislation changes very often, and by the time you decide to open your own business, it is possible that something will change, and the legislator decides to introduce additional measures, compliance with which will allow starting this business. Therefore, rely on our article, but always study the current information and the state of the laws governing the opening and running of your own business.

Equipment required for the production of donuts

The choice of equipment depends on what kind of donuts you are going to produce. Our advice is that you need to diversify your product range as much as possible, so the equipment must be appropriate. The main equipment that needs to be purchased includes:

Apparatus for kneading dough. You can't do everything manually, because the production of donuts is profitable only when everything is put on the conveyor. Therefore, a dough mixer is required.
Apparatus for the preparation of blanks. As you know, all donuts are of a standard size and differ only in the filling and icing. So, this size is made by a special apparatus that has various shapes.
Filling dosing machine
Donut Glazing Machine
Donut baking line

If you plan to open a small outlet and produce donuts on the spot, then compact devices, such as APF, are perfect for this business. The cost of such a "mini bakery" varies between 80-90 thousand rubles, and the capacity allows producing up to 200 donuts per hour.

There is another street option - a mobile stall, which can be equipped for 150-300 thousand rubles. There are already a number of companies in Russia that provide services for equipping such stalls. They will supply everything you need, fully equip you, and the only thing left is to start producing and selling donuts.

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Choosing a place to sell donuts

If we talk about choosing a place, then you need to focus on the fact that there are several different options for implementing this business.

Stationary stalls and kiosks

The most common way to sell donuts is in a small stall or kiosk that needs to be set up in a crowded place. As a rule, the stalls only serve as a place for the sale of donuts, and the production is located somewhere outside the city in order to save on renting square meters. These stalls, most often, are located in crowded and well-traveled places: near metro stations, at auto and railway stations, in crowded places. The potential profit of your business directly depends on the correct choice of location.

Mobile points of sale

For mobile donut sales points, the place is not so important. Although not so, it is important, but you have the opportunity to choose it differently every day. If you see that trading in one place is not going as well today as yesterday, then you can move to a more crowded and suitable place. The good thing about mobile points is that you have the ability to drive around the city and look for the best options.

Donut shop

It is possible to open a whole store, on the territory of which the bakery production facilities will be located. As a rule, such shops are also opened in crowded places, on central streets. It is best if the store is open on the street, where there are many cafes and various food establishments.

In any case, sales directly depend on the successful location of the outlet. And she should be in a very crowded place, with good traffic. Therefore, renting premises, or land, will not be cheap, but it will definitely pay off.

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Advertising and business development

The good thing about donut production is that it doesn't require significant investment in advertising. In many of our articles devoted to starting and developing a business, we said that advertising is an integral part of any business, without which business development will either go slowly or stop altogether. But the production and sale of donuts is most likely an exception to the rule. The fragrant smell and the attractive look of fresh baked goods are the main advertising, which is hundreds of times more effective than any billboard and citylight. Therefore, we will not give special advice regarding advertising. The most important thing is to make a beautiful signboard, an attractive display case, and the correct hood so that the aroma of baking donuts spreads hundreds of meters around your store or point of sale. Believe me, few people will be able to pass by with indifference when glazed rounds "look" at him, and an incredible smell reigns around him.

It is also possible to develop your business in several ways:

Opening of production and own point of sale

The first and most standard is the production of donuts, and their sale through their points of sale. You can rent a room somewhere on the outskirts of the city, and put all the production capacity there. And on the busiest streets, open points of sale where fresh baked goods are regularly delivered. How beneficial is it? Here you need to calculate based on the cost of renting a square meter of premises for sale.

You do not have to open a large production, but equip each point with a mini-bakery. This is also a great option to always have the right amount of fresh donuts.

Search for partners for the sale of donuts

As we said earlier, there is a demand for donuts, but not everyone can afford to open their own production. If you have good capacities, but daily sales at all points cannot fully load them, then you should think about finding partners who are ready to take your donuts for sale. Simply put, you will be a wholesaler of finished products. Offer your products to shops, pastry shops, various coffee shops and tea establishments. For partners, you can make a 20-30% discount from the retail price. Let's say you sell a donut for 10 rubles, and with wholesale deliveries you can easily reduce the price to 7 rubles. for one piece. The benefits will be for you, because additional sources of profit will appear, and for the sellers, because they will satisfy the demand of their customers. Well, here you need to take into account one fact - donuts will have to be delivered every day, or even several times a day (in the morning, before the opening, and in the afternoon). A donut is a product that is in demand when it is fresh, soft, and aromatic. If it stays in the window for a couple of days, it will completely lose its presentation, and hardly anyone will buy it.

Opening your own coffee shop

Donuts can be sold not only at standard points of sale, but also through various coffee shops, where they will be sold as an addition to tea, coffee or other hot drinks. This development path is followed by large investors with large production and various points of sale of donuts. They make a variety of product variations, experiment with fillings and glaze, create bright display cases from which it is impossible to take your eyes off, and the desire to buy something comes naturally.

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Donut business plan

And at the end of our article, I would like to give a real business plan for a donut company. The business was opened in the city of Kursk, and assumed the production of donuts, with further implementation through its outlet, and through partner stores.

The company included a production workshop of 100 square meters and a kiosk where the products were sold. The workshop was located on the outskirts of the city, and the kiosk was placed near the bus station, at one of the public transport stops.

Main costs:

Equipment for the production workshop:

rental of premises - 200 thousand rubles per year;
donut production line - 1,500 thousand rubles;
refrigeration equipment - 120 thousand rubles;
Raw materials - 180 thousand rubles / month, i.e. 2 160 thousand rubles per year;

Total: 3 980 thousand rubles.

Point of sale equipment:

microwave oven - 1 pc. 6 thousand rubles;
furniture (table and chair) - 1 pc. 4 thousand rubles;
kiosk 6 m2 - 1 pc. 150 thousand rubles;
electricity and water supply - 10 thousand rubles;
the cost of goods (donuts at the production price) 9 thousand rubles / month, i.e. 108 thousand rubles a year;

Total: 170 thousand rubles.

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The profit of this business

It was planned to sell 100 donuts per day for 10 rubles through our own point of sale. a piece. One point brought in 30,000 rubles a month, or 360,000 rubles a year. It was planned to sell 5,500 donuts per day through retail outlets. Such volumes are realistic if long-term contracts for daily deliveries of fresh baked goods are previously concluded.

The donut wholesale price was 8 rubles. This means that the daily profit under the contracts will be 44,000 rubles, or almost 16 million rubles a year. But from this amount, you need to deduct the cost of depreciation of equipment, wages for workers, raw materials, delivery of goods to points. Also, do not forget about the tax rate, which is 15% of the profits.

In a good scenario, a donut business can pay off in its first year of operation. If you are lucky, you will take a good place and will not face competition, that is, there is a chance to reach the payback point after six months of work. In any case, this is a promising and profitable business that will be in demand for a very long time.

Today's market realities are such that the fastfood industry has developed extensively. This is both good, because it motivates start-up entrepreneurs to discover something similar, and bad, because in a competitive environment, development will be accompanied by certain difficulties. Nevertheless, a businessman has the opportunity to find the most promising niche and actively occupy it. Especially popular among our compatriots are not so much cafeterias and coffee shops with pastries, but pancakes and pies. Therefore, an open donut business would seem to be profitable. The first thing you should pay attention to is to buy equipment for donuts, choose a place of sale, decide on advertising and other nuances of the business that has begun.

Donut kiosk option

The process of official registration with the tax authorities

To carry out legitimate business work within any country, you will have to take responsibility for registering a company. This is carried out by the tax authorities, as a result of which a person becomes registered. Due to the difficulties that may accompany you in the process of production activities, it is recommended to open an LLC, not an individual entrepreneur. If this will be one small institution providing for your earnings "for bread" without hiring employees, a sole proprietor is enough.

Sources of capital formation are best if they are their own. If, as a result of the analysis, it turned out that you do not have the required amount to implement this idea, you should think about lending. But this option is unlikely due to the difficulties of obtaining a loan and the principle of repayment. It is also necessary to secure a certificate confirming the possibility of selling confectionery products. To do this, a piece of paper must be printed on each portion, on which is the production date, composition and other information. The product must come into the hands of end sellers or end consumers in prepackaged and packaged form.

Method of packing and serving donuts for sale

Features of the search for a room

Donut production requires good facilities. It should have an area of 200 squares. In the first phases of activity, it is worth thinking about renting a room on the outskirts of the city, and then moving closer to the central part. Even if you are not the owner of the premises, you still have to spend a certain time resource on its arrangement and repair measures. If the idea is global in nature, this item can be considered the most costly. Therefore, you should approach the selection of the production area with special care. It must be equipped with hoods, plumbing, sewerage, electricity.

It's important to know!

Until the opening of the activity, it is necessary to put the selected premises in order. The fact is that in the absence of compliance of the area with one or another standard, problems may arise with the relevant supervisory services and authorities.

Staff selection

You will need to hire a minimum of workers, especially if the activity will start from scratch. If you want to save money, at first you can do most of the work yourself without contacting specialists and craftsmen. If you are blessed with the gift of cooking, then the cooking process will be your responsibility. If not, then for this work it is worth hiring a specialist, and selling yourself. The most acceptable format for starting such a business is a “family business”. If the family does not support this idea, you can find partners for yourself, and share the investment and proceeds of the fifty-fifty.

If you are planning a large donut production, it is worth hiring more staff. It will include representatives of the following positions:

baker;
worker;
driver;
loader;
salesman;
accountant.

Donut Cafe Vendors

An accountant, for example, may not be hired, but delegated to a third-party organization. The total costs per month for the maintenance of the state will be about 100,000 rubles.

Production line and equipment

Within this aspect, it is important to pay due attention to several points. This is an assortment of commodity items, selection of equipment and the purchase of the necessary raw materials.

Assortment list

The classical view of the item list assumes that it includes the following products:

traditional donut - a ball presented in golden color;
Berlin sweetness - roasting is done on both sides, and there is a white strip around the circumference;
American treat - donut in a ring shape with filling and icing, certain additives may be present in its composition.
You can make the list more varied if you can “pull” it financially and labor-wise.

One of the varieties of donuts - traditional with powdered sugar

Raw materials for dough

To prepare the dough, you will need a raw material that can be purchased directly from wholesale suppliers. This is a standard kit that includes several ingredients. In particular, eggs, water, sugar, milk, yeast, salt, flour. In addition to this, filling, glaze, additives are purchased. The sum of the monthly costs for the purchase of all these elements will be about 50,000 rubles.

Features of the selection of equipment

The next stage is equipment for the production of donuts. It also consists of several areas:

A dough kneader used to knead the dough from which donuts will be made.
Dividing and rounding equipment used for passing the dough and shaping it into pieces for making donuts.
A deep fryer for frying donuts - it has a built-in cabinet and a compartment for pouring vegetable oil. The optimum roasting temperature is from 180 degrees or more. Such devices can be of gas and electric type. Good European machines are able to fit 20 pieces at once, and in 2 minutes the baked goods are ready.
Glazing machine. Some donuts are considered fully cooked after the end of the third phase, while some require more actions. Therefore, you need a special machine for the donut enrobing process.

A new and high-quality conveyor line associated with the production of donuts costs about 3.5-4 million rubles. She carries out all the processes, so all that is required of you is to follow the instructions and monitor the correct operation. The performance of a good system reaches 800 donuts in 1 hour.

Donut Conveyor Line

Owning such equipment, you can create not a small shop, but a whole impressive production workshop. This will help you in the future tense when you decide to expand your own activities. And for starters, you can buy a simpler donut making machine, which can cost 1.5 million rubles.

Franchise production activities

Currently, the most profitable and rational option for action is the acquisition of a special franchise. Most large organizations buy the franchise in order to capture the audience as soon as possible. The advantages are obvious: your senior mentor will draw up a business plan, provide assistance with all the nuances of doing business, and carry out profitability and investment feasibility analytics. There are several companies that are the most relevant and in demand on the market.

Donut production franchise: basic conditions

Cost indicator - from 250,000 rubles, including permission to create one workshop.
Separate purchase of equipment.
Royalty in the region of 4%.
Advertising costs about 1%.
The payback period is 9 months.

Large donut chain STAR DONATS as an idea for a franchise

As support activities from a senior partner, you can look forward to a few foundational points:

detailed analysis of the future point of sale;
assistance in drawing up a business plan;
providing a list of equipment suppliers;
support in training activities for employees;
formation of marketing tactics;
consulting at all stages.

The total investment for the maintenance of the franchise will be about 1.5 million rubles, according to preliminary expert estimates. The payback is 6 months. But it should be understood that these advantages will have to pay with insufficient independence of actions and some restrictions.

Settlement activities

In order to have a detailed idea of what profit this enterprise can bring, and what is more profitable - to open a donut establishment from scratch or purchase a franchise, it is important to correctly form a donut business plan with calculations and evidence.

Initial costs

Consider the following upfront costs:

Buying a car - 500,000 rubles.
Lease of a production workshop with an area of 200 sq. m - 20,000 rubles.
Rent of a kiosk for the sale of finished products - 20,000 rubles.
Purchase of equipment - 1,500,000 rubles.
Purchase of raw materials for 2 months - 100,000 rubles.
Refrigerating elements - 100,000 rubles.
Kitchen utensils - 5000 rub.
Microwave equipment - 5,000 rubles
Furniture - 10,000 rubles

Based on these data, it can be concluded that the total capital amount will be 2,260,000 rubles.

Monthly expense lines

There are several items that form the costs that you, as an entrepreneur, will have to bear every month:

Purchase of raw materials - 50,000 rubles.
Salary - 100,000 rubles.
Car maintenance - 5,000 rubles.
Advertising costs - 5,000 rubles.
Rent of premises for production and sale - 40,000 rubles.

In total, the total cost that will be spent on manufacturing on a monthly basis will amount to 160,000 rubles.

The profitable part of the process

The price of donuts depends on their type and filling. A classic product can cost 150-20 rubles, while an exclusive donut reaches a price of 25-30 rubles. Your goal is to sell about 500 pieces a day. Considering that the average price is 20 rubles apiece, then the daily proceeds are 10,000 rubles. You will receive 300,000 rubles a month.

Payback period of the project

First, you need to determine the net monthly income from owning a business:

300,000 - 160,000 = 140,000 rubles.

2,260,000 / 140,000 = 16.14 months.

It turns out that a donut-making project will pay off approximately 1 year and 4-5 months.

So, we examined what equipment you need for making donuts, and where it is better to purchase it. A competent approach to the process will allow you to get a profitable business and improve your financial well-being.

Wherever a consumer goes today, he will definitely "come across" a fast food establishment. No wonder - business in this area can be quite simple and inexpensive. And even despite the great competition in this area, fast food cafes with their delicious menu are in demand everywhere. And to make it easier to launch your own business in this niche, without fighting competitors, you need to choose a direction that has not yet received such a wide distribution on the market. This includes making and selling donuts. If you buy equipment for the production of donuts and find a suitable premises, you can recoup all the costs incurred in the shortest possible time. The donut business is especially beneficial in that there are several options for doing business. And each entrepreneur, taking into account his skills and available investments, will be able to choose the most optimal business scheme for himself.

Our business valuation:

Initial investment - from 20,000 rubles.

Market saturation is medium.

The complexity of starting a business is 5/10.

Whichever path of development an entrepreneur takes, we will still talk about a food company. And here the business plan for the production of donuts plays a primary role. On the pages of the project, you will have to foresee a lot of nuances - starting with the elaboration of the recipe and ending with the marketing policy.

So how to start a donut production from scratch in Russia without spending huge amounts of money? And what is even more important - how not to burn out in the very first months of the enterprise's existence?

Business development options

The business of making and marketing a delicious treat is variable. And here the entrepreneur can follow one of the possible ways of developing his enterprise.

Option 1. The entrepreneur can open his own outlet. This option will be difficult to implement for novice entrepreneurs, but, nevertheless, it can bring significantly higher profits. In this case, the main task is to find a passing place for sales. And if you competently work out a marketing strategy to attract large flows of clientele, all investment will pay off very quickly. And the costs here will be considerable - decorating the premises in an attractive style and preparing it for work, advertising, hiring personnel, renting space.

Option 2. But the continuous production of donuts as a business is devoid of the main drawbacks of the first development option, since it will not require costs either for advertising or for opening its own cafe or pavilion - the products will simply need to be packaged in separate containers for subsequent delivery to customers. But an entrepreneur in this case may face difficulties of a different kind - establishing contacts with numerous clients. But as practice shows, the production of donuts with a filling in the presence of a profitable commercial offer will be in demand among a potential audience. This area may seem especially attractive to those planning to start a home business, producing small batches of products and selling them to confectionery shops in the neighborhood. It's quite real!

Option 3. But experts advise to take a closer look at the last method of doing business in this niche - franchising. Many large donut businessmen (franchisees) today offer everyone to work under their brand - they will help and buy an automatic donut machine and "present" their recipe. This, of course, immediately makes it easier for a novice entrepreneur - there is a ready-made business plan on hand, and the products do not need to be advertised. As for the disadvantages of this option of doing business, then we can note the fact that according to the terms of the contract, the businessman must monthly give the franchisee a certain amount specified in the document.

Each of the 3 possible scenarios for doing business has a place to be. And in order to choose the most optimal one, you should analyze the market - study consumer demand, pricing policy in the region and the level of competition in the niche. But in each case, with proper planning, the production and sale of donuts can become not only profitable, but also an interesting business.

What is the technological process for making donuts?

Donut Maker Solex

Donut production technology is extremely simple. Surely every housewife knows the "best" recipe for delicacies. In the case of a full-fledged enterprise, the process itself is carried out in the same way as at home, and the only difference is in the use of special equipment, which greatly facilitates the technological stages.

Running a home business is difficult due to the fact that almost all technological operations will have to be carried out manually. And naturally, there is no way to produce large consignments of goods here, which means that the entrepreneur will not see high profits. But as an additional income - why not?

The donut production line carries out the following production steps:

Kneading yeast dough.
Dosage of the resulting test.
Formation of rings or products with filling.
Frying donuts.
Laying the finished donuts on a sieve or drip tray for excess fat.
Sprinkle donuts with icing sugar or icing (if required by the recipe).
Packing finished products into containers or displaying them on a showcase.

The donut machine produces, as a rule, ordinary donuts - without filling and various taste "decorations" on top. But in order to "diversify" the products, you will have to either use manual labor, or buy a special machine for donuts, which covers them with glaze.

As for a full-fledged workshop, then you can save money by offering customers the most ordinary donuts (maximum - sprinkled with powdered sugar). But if we talk about the functioning of the cafe, then it will be necessary to expand the range to the maximum, offering customers a variety of variations of finished products - the production of mini donuts, with glaze, with nuts, with filling, with confectionery sprinkles. It is quite clear that one cannot do without "creative" ideas, and therefore, it is better to involve an experienced technologist in the work, who will work out the recipe. And since bulky equipment in a restaurant kitchen may not fit, donuts are often decorated by hand.

And what will an entrepreneur need to buy as raw materials? Its exact list will depend on the specific recipe, but some components will be unchanged:

flour,
yeast,
milk or water.

What equipment will you need to purchase?

Which donut machine an entrepreneur chooses will depend on the planned sales volumes and the variety of finished products.

Donuts are made using the following list of equipment:

Dispensers for liquid and bulk components.
Kneading machine.
Automatic machine for the preparation of blanks.
Industrial deep fryer.

Additional equipment includes a machine for coating finished products with glaze, an automatic machine for dosing and introducing filling into a donut. In addition, you will have to purchase some items of auxiliary equipment.

Modern donut production line

The price of equipment for the production of donuts will depend on its performance and purpose. For example, it is possible to equip a large-scale food enterprise with machines for at least 2,000,000 rubles. If we talk about a mini-workshop, then 800,000 rubles may be enough to buy all the necessary equipment. But its performance in this case will be significantly lower than in the first case. The easiest way will be to equip a home production or the kitchen of a small cafe - 100,000 rubles will be enough. The Gulf Stream donut apparatus and the APF 350 apparatus can be cited as examples.

Experts do not advise starting a business in this area with the purchase of high-power expensive equipment, since the installation, in the absence of wholesale consumers, may simply be idle.

But let's not forget that in the case of a fast food establishment, in addition to technological equipment, you will also have to purchase trade equipment - hot showcases, refrigerators. So it turns out that both options (both a mini-workshop and a cafe) are almost equal in terms of capital investment. But for running a home business, you do not need a donut-making machine - everything will be done manually.

What premises to rent?

If you run a business in your own kitchen, then the problem of finding a suitable room disappears. But speaking of a full-fledged workshop and cafe, this issue remains on the agenda.

The cafe should be located in some passable place - a shopping center, a cinema, a park. And the area for the production workshop is better to find in the industrial part of the settlement - rent is cheaper here.

The main difficulty that awaits all entrepreneurs here is obtaining permits from supervisory authorities. In the workshop and in the kitchen of a fast food establishment, good hoods and sewerage should be provided, fire safety techniques should be thought out. And all this is best done before starting work. Since if any violations are detected, the enterprise can be closed. But every day of downtime is a loss of profit.

Let's calculate the possible profit from the business

According to experts, the price of a donut machine should pay off quickly enough when the products are fully sold. And the specific time frame will depend on the performance of the equipment.

Registration of the company.
Purchase and commissioning of the line.
Providing a raw material base.
Preparing the premises for work.

A low-power donut machine can be inexpensive, and therefore, according to the very minimum estimates, it will take ≈600,000 rubles to launch a production enterprise. Investments will literally triple if a fully automated line for the production of sweet products is installed in the workshop. The opening of a small shopping pavilion will cost the entrepreneur the same amount. Well, you can start a home business without spending even 20,000 rubles.

And the final profit received by a businessman will depend on how quickly the sale of donuts goes. On average, the cost of 1 donut is 3.5-20 rubles. And its wholesale price starts from 6-8 rubles. And if you sell at least 10,000 donuts (and this is quite realistic), then the entrepreneur's net profit can be on average 70,000 rubles. And this is only in the case of a small workshop - a high-capacity plant will bring much higher income.