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Presentation on the topic "innovative activity". Classification of innovations What is innovation for me presentation














































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Presentation on the topic: Innovation and technology

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Innovations in science/technology and beyond… INNOVATIONS BUSINESS MODEL: INTERACTION OF PLAYERS, CASH FLOWS PROCESSES: PRODUCTION, ORGANIZATIONAL POSITIONING: BRAND, REPUTATION, OFFER SEGMENT: PRODUCTS/SERVICES EXTERNAL RELATIONS: SUPPLIERS, SE TI, DISTRIBUTION CHANNELS

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Technologies of the future Concepts of these aircraft look futuristic, in the spirit of comics. But NASA believes that they are the future of aviation. Cadillac World Thorium Fuel will run thanks to its own mini nuclear reactor. All the energy produced in the reactor will be transferred to 4 induction motors located in each wheel.

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Technologies of the future If the test drives, which smoothly turn into test flights, are successful, then Terrafugia Transition - a car that turns into a plane in 15 seconds - will soon be on sale. The miracle of technology will cost 200 thousand dollars. The new Sapsan train brought the two Russian capitals even closer. Max speed- 250 kilometers per hour (with the prospect of acceleration to 330), capacity - 600 passengers.

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Technologies of the future The favorite of the whole country, Vladimir Putin's labrador, Koni, received a valuable gift - a GPS collar - personally from the Deputy Prime Minister of the Russian Federation Sergey Ivanov. Now the dog will not get lost - the navigation system will track its every movement in real time. The orbital constellation of the GLONASS system has been increased to 20 satellites. Now horses will not get lost either in the forests of Siberia, or in the mountains of Transcaucasia, or near the Kamchatka geysers, or in South Butovo.

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Technologies of the future This concept is designed to combine business with pleasure: protect your eyes from the sun and charge the battery of your PDA, phone, camera or player. The lenses of these glasses are essentially solar panels. Oil money works wonders in Dubai. In order for rich tourists not to burn their feet on the sand, they came up with a cooling beach. This high-tech beach will be built on the territory of the Palazzo Versace hotel.

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Technologies of the future When a car passes on the "electric asphalt", it generates a certain amount of electricity. The new technology makes it possible to obtain up to 5 megawatts of electricity on 10 kilometers of a two-lane highway with a load of 600 vehicles per hour. This thing will become a treasure for those who have to work on a laptop on the road. The foldable charger is operated by pressing the foot on the pedal and therefore very much resembles a frog pump for air mattresses.

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Technologies of the future American artist Tanya Vlah wants to get a new eye instead of the one she lost in a car accident. Its requirements: the ability to record video in MPEG4 format, a triple optical zoom, a slot for memory cards, Bluetooth. The remote control for the brain works on ultrasound - this technology allows you to change the behavior of neural circuits. The invention can be used both for medical purposes and, for example, to create artificial memories. The innovation lies in the fact that previously similar devices required direct contact with the patient's skull, through electrodes. The remote brain control panel allows you to influence intracerebral processes at a distance. According to the creators of the device, such an ultrasound solution can be applied in many areas, including medicine, video games, and even, possibly, the creation of artificial memories.

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Technologies of the future The three-meter building has a room, a kitchen, a toilet, a bed, a stove, and under it there are 6 hydraulic legs. The house is absolutely eco-friendly - it is powered by the energy of the sun and wind. The only disadvantage of the invention is the speed: 6 meters per hour. A fork determines the content of proteins, fats, carbohydrates and sugar in food, a spoon measures weight, a knife determines temperature. If this concept of cutlery comes to life, it will be much easier for each of us to monitor our health.

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Technologies of the future The Airpod only looks like a toy. The car is equipped with two engines and can accelerate up to 70 km/h. Airpod works on compressed air, so its main advantage: refueling costs a penny. Before you - a concept that proposes to use already unusable batteries to power street lights. Innovation is not so much scientific as social. At the base of the lantern there will be a container with holes, where everyone can throw their unnecessary batteries, due to which the lantern will work. The idea, of course, is interesting, but these lanterns would not turn into trash cans.

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Technologies of the future A suitcase is an indispensable thing for traveling, but it brings a lot of trouble. Then the handle will come off, then the lightning will jam, then the wheels will fall off. And the Samsonite OBAG suitcase is not afraid of anything - it is one big, durable wheel. It was invented by Israeli scientists while working on special cloth that heals wounds. Thanks to a thin copper thread woven into the fabric, the novelty smoothes out wrinkles. To the touch, the copper pillow is no different from its usual "colleagues". This project rightfully won the Innovation Challenge competition held by LG. The phone is worn on the wrist like a bracelet. It does not have a screen, but all images are projected onto the outer part of the brush.

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Innovation - definition Something new and unusual As a result of the introduction of a product / service, customer problems are better solved Can change the market Not always easily accepted Not equivalent to invention and scientific discovery Innovation (innovation) is final result innovative activity, embodied in the form of a new or improved product sold on the market (product innovation), into a new or improved technological process used in practice (process innovation). Innovation is new and more profitable ways to use resources.

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Secrets of successful innovation Draw ideas and requests from customers, partners… Stimulate creative processes in the company Make it easy to start and not reject ideas at the initial stage Ensure interdisciplinarity (innovation is a team sport) Be prepared for mistakes and learn lessons Quickly test and correct, be ready to a fast innovation cycle

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Sources of innovative ideas in the Supplier Dominance Sector (clothing, furniture, etc.), where firms develop important innovations at their own risk or receive them from other suppliers; Large-scale sectors (eg, food, cement) where firms are focusing on developing more efficient processes, new ideas are more likely to come from developers; Specialized suppliers (engineering, software, tools) that drive product innovation, often in collaboration with consumers; Knowledge-intensive manufacturers ( chemical industry, biotechnology, electronics) developing new products and processes in close collaboration with universities, ideas come more often from researchers.

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Commercialization of a technology product The process of commercialization is the systematic development of an appropriate business structure to bring a product to market. Using this process allows the company or technology owner to develop a plan strategic development product - business plan. The product commercialization process starts with innovation The innovation process determines which technologies can be commercialized

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Functions of the business model Formulate the essence of the value proposition (an offer based on this technology) Identify the market segment for which this technology is useful and the purpose for which it will be used Determine the structure of the company's value chain that is required to create and distribute the offer, and additional assets required to support the company's position in this chain Clarify revenue generation mechanisms for company and evaluate the cost structure and target gross margin of the offering, given the value proposition options and value chain structure selected Describe the firm's position in the value network that links suppliers and customers Formulate competitive strategy, with the help of which an innovative company will gain an advantage over rivals and maintain it

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Technology commercialization models Sale of developed technology and technical documentation for production new products Sale of equipment for implementation new technology together with technical documentation Sale of new products Provision of services with the help of new products Introduction of new technology into the authorized capital of the enterprise

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Innovation project Innovation creation plan Special case investment project Business plan development plan, i.e. plan for the development of a justification for a management decision on serial production, marketing and after-sales service Project: Projectus (lat.) – “abandoned forward” A project is a unique enterprise that involves the coordinated execution of interrelated actions to achieve certain goals under time and resource constraints

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Distinctive features innovative project: Mandatory significant component of research and development costs Significant duration and cost, incl. pre-project stage High uncertainty at each stage Possibility of being interrupted with less financial loss Significant delay in implementation results Typical problems in the development of innovations No critical evaluation of ideas No decisive abandonment of the project Too many projects stopped too late

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Evaluation of the attractiveness of the idea Factor Scale Weight Probability of purchase Below average average Above average 25% Competitive advantage Below average Above average 25% Product benefit Low Significant 25% Improvement in market position Brand image renewal Establishment of market position 7.5% Sustainable competitive advantage Less than 6 months More than 2- x years 7.5% Geographic coverage Local project Global project 10%

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1st stage - conceptual 2nd stage - verification of technical feasibility 3rd stage - development 4th stage - determination of industrial applicability and preparation of production

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Stage 1 – conceptual Purpose: to demonstrate the level and implementation potential of the new product concept Work results Research Decision-making factors to continue Concept description Planned specifications Preliminary assessments of potential obstacles to development, production and marketing Search, selection of new ideas Analysis of consumer requirements Trends in the development of the market for this product Analysis of competitive conditions in the market for this product Reasonableness of the basic concept Significance for the company and the national economy Existing experience and technological, time and resource opportunities Availability of potential customers Barriers to overcome

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Stage 2 – Feasibility Test Purpose: to confirm the planned technical characteristics of the new product and the absence of technical or economic obstacles to implementation. Results of the work Research Decision-making factors for continuation bench models or mock-ups Characteristics of existing laboratory models Preliminary development plans, including cost estimation, marketing strategy, biosafety, production plan Evaluation of the technical level of a new product Examination of a new product for patent clearance Study of the patentability of new technical solutions Environmental friendliness Cost of production technology Technical feasibility Potential safety and environmental friendliness costs Availability of patent protection Possibility of infringement of someone's patent rights Marketing strategy

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Stage 3 – Development Purpose: To confirm that New Product will have the declared parameters by creating and testing a technical prototype or experimental technological process Results of the work Research Decision-making factors for continuation Characteristics of main materials and components Reproducible performance characteristics Production methods indicating materials and processes Operational safety and environmental conditions Marketing strategy (refined) Evaluation of the technical level of a new product Examination for patent purity Investigation of the patentability of new technical solutions Study of potential demand and sales volume Compliance with the characteristics of the prototype technical requirements Potential safety and environmental friendliness Estimation of costs for the production of an experimental batch Availability of patent protection Possibility of infringement of someone's patent rights Possibility of foreign patenting Planned marketing strategy

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Stage 4 - Determination of industrial applicability and preparation of production Purpose: to develop industrial technology and evaluate the market suitability of a new product by producing and testing a prototype (pilot batch) and process production data New product production data Certification Supplier list Industrial and environmental safety data Trial sales data Warranty and Maintenance Plans for the production of spare parts Assessment of the technical level of a new product Examination of a new product for patent clearance Study of the patentability of new technical solutions Study of potential demand and sales volume Acceptability production methods, time-to-cost ratio Acceptability of time and budget installation work Process operability in full-scale production Compliance with industry standards for safety, labor protection, etc.

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Innovative project management: a map of concepts and terms Project goals Project success criteria Triangle PM (time, money, quality) Customer Owner Investor Sponsor Procedures, methods, tools PM Project Project manager Project management system Project life cycle Project team Documents, tools, solutions Project environment Implementation Conditions Risks and Uncertainty Stakeholders Project Charter Project Work Breakdown Responsibility Matrix

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Project life cycle Initiation Planning Organization of execution Control Completion Project charter (objectives, scope and boundaries of the project) Launch decision Approved leader Involvement of stakeholders in the discussion Agree on the responsibility of Participants for the results Project budget Go / Stop Work according to the plan Team selection Organization Risk management Training , training Team meetings Action planning Milestone reports Acceptance certificate Lessons learned protocol Completion order Project archive

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Project Charter Project Charter Project Title (as per Startup Order) Prepared Project Definition Rationale for initiating the project Needs or opportunities for which the project is undertaken Project objectives Strategic Operational Results of the project Project product Project product structure Participants and Stakeholders Project constraints Time, budget, complexity ( technologies, phasing, decisions made…) Target indicators and project success criteria

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Project teams Project leader Organizes teamwork to create and execute the plan Is the link between the customer/sponsor/investor and the project Monitors the progress of the project Team member Ensures timely completion of his part Maintains communication with the team on all issues Monitors the progress of his part

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Organizational factors innovation success Act quickly – identify promising projects and effective processes early Overcome barriers – multidisciplinary teams and external know-how recommended Be ready! Competitors' readiness to respond will ensure long-term success

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Market factors innovation success Offer a profitable product - customer needs are critical Invent the impossible - successful new products, usually breakthrough innovations Act quickly - fast start will lead to a price premium and significant market share Give innovation to the customer – the customer must try the new product Choose the right sales channels

No change in a company faces as much resistance as innovation in commercial activities: the presentation of innovations causes a reaction of rejection in the team, which must be overcome. This is due to stereotypical thinking, rejection of the new, the desire to maintain the status quo. To overcome these difficulties, explanatory work is needed in the form of trainings, seminars, and coaching.

Classification and life cycle of innovations

First, it is necessary to explain to employees what innovation is. This term is commonly understood as an innovation introduced into business processes. This is an invention that has no analogues in competing companies. It allows the company to maintain high growth dynamics and make a profit.

The life cycle of an invention begins with an idea. It can originate in the bowels of the enterprise, for example, in the form of a rationalization proposal or an employee's initiative. The source of the idea can be outsourcing (acquisition of the idea outside the firm).

Innovative development. Innovation project. Innovative projects. Innovation policy. Innovative experience. National innovation system. Innovative development of regions. My innovative pedagogical experience. innovative educational program. Innovative educational project. Presentation of an innovative project.

Organization and management of innovation activities. innovative social program. Innovative Experience Information Map a. Innovation research project. Innovative pedagogical project. Innovative workshop. Innovative forms of interaction with parents. Innovative electric power industry.

Presentation of Innovative experience. innovative information Technology in economics. Innovative culture of the teacher. Innovative idea for school. System state support innovative development. City innovation platform. Formation of an innovation cluster in the region. Institute innovation management economy.

Universities of innovative type. Innovative implementation platform. Problems of preparation of innovative projects. Synergy Innovation Park. Innovative university environment. Innovation processes in librarianship. Preparation of innovative projects for investment. Content and conditions for the implementation of an innovative project.

Management of research, development and innovation in the company. TOPIC: Federal innovation project. Innovative territorial cluster "Technopolis "New Star". On the innovation strategy of the Russian Academy of Sciences. Innovation and strategy Russian business. Innovative approaches to the management of educational systems.

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Innovations in education.

The concept of "Innovation" The concept of "innovation" in Latin means "update, innovation or change." Pedagogical innovation - an innovation in pedagogical activity, changes in the content and technology of training and education, with the aim of increasing their effectiveness.

The concepts of "innovation" and "innovation" Innovation is precisely a means ( new method, methodology, technology, program, etc.), and innovation is the process of mastering this tool. Innovation is a purposeful change that introduces new stable elements into the environment, causing the system to transition from one state to another.

The concepts of "reform" and "innovation" Reform Innovation Change in the timing of the start of training Changes in internal organizational activities schools Increased funding Changes in educational content Changes in equipment educational institutions Changes in teaching methods Changes in the duration of training Changes in the teacher-student relationship Raising the status of education New health and hygiene requirements Changes in the structure of the education system Reform is an innovation that is organized and carried out by the state authorities. Innovation is an innovation that is organized and carried out by employees of the education system.

Characteristics of the stages of development of the innovation process. It distinguishes the following actions: identifying the need for change; collection of information and analysis of the situation; preliminary selection or independent development of innovation; making a decision on implementation (development); the implementation itself, including trial use of the innovation; institutionalization or long-term use of an innovation, during which it becomes an element of everyday practice.

Types of innovations by type of activity Pedagogical managerial provide the pedagogical process

by the nature of the changes introduced, radical combinatorial modifying ones are based on fundamentally new ideas and approaches; a new combination of known elements improves and complements the corresponding forms and samples.

by the scale of the changes made local system modular changes of components independent of each other complete reconstruction of the system as a whole interconnected groups several local innovations

on the subject of innovation aimed at changing the whole school as a whole, at creating an educational system in it or other system-forming activities based on the conceptual ideas of innovation, aimed at developing new forms, technologies and methods of the educational process new content of education and new ways of structuring it innovations aimed at developing new forms and management systems

depending on the area of ​​implementation or implementation in the content of education. in teaching technologies, in the sphere of educational functions of the educational system. in the structure of interaction between the participants in the pedagogical process, in the system of pedagogical means.

According to the source of occurrence: External (outside the educational system). Internal (developed within the educational system). By scale of use: Single. Diffuse.

Depending on the functionality: innovations - conditions for innovation-products organizational and managerial innovations provide an effective educational process (new content of education, innovative educational environments, socio-cultural conditions. pedagogical means, technological educational projects etc. qualitatively new solutions in the structure of educational systems and management procedures that ensure their functioning.

in terms of scale and socio-pedagogical significance, federal sub-regional regional are intended for educational institutions of a certain type and for specific professional and typological groups of teachers

On the basis of the intensity of innovative change or the level of innovativeness: Zero-order innovations. First order innovation. Second order innovation. Third order innovation. Fourth order innovation. Fifth order innovation. Innovation of the sixth order. Innovation of the seventh order.

On reflection before the introduction of innovations: random useful systemic innovations contrived and introduced from the outside, not arising from the logic of the development of the educational system. Most often, they are introduced by order of higher management and are doomed to failure. mission-aligned innovation educational institution, but unprepared, with indefinite goals and criteria that do not form a single whole with the school system. innovations taken out of the problematic field with clearly defined goals and objectives. They are built on the basis of taking into account the interests of students and teachers and are in the nature of continuity with traditions. They are carefully prepared, expertized and provided necessary means(personnel, material, scientific and methodological).

Directions for the implementation of innovative processes in Russian developing educational systems: Formation of a new content of education. Development and implementation of new pedagogical technologies. Creation of new types of educational institutions.

Structures of the innovation process. Activity structure - represents a set of components: motives - goal - tasks - content - forms - methods - results. Subjective structure - includes the innovative activity of all subjects of the development of the educational institution: the director, teachers, scientists, students, parents, and the team. The subject structure takes into account the functional and role ratio of all participants in each of the stages of the innovation process. Level structure - reflects the interconnected innovation activity at the federal, regional, district and institutional levels. Content structure - involves the birth, development and development of innovations in training, education, organization of UVP, in management, etc. Structure life cycle- is expressed in the following stages: emergence - rapid growth - maturity - development - diffusion (penetration) - saturation (development by many) - duration - exhaustibility. The structure of the genesis of innovations is very close to the previous one: emergence - development of an idea - design - implementation - widespread use. Management structure- involves the interaction of management actions: planning - organization - management - control.

The head of any school, and even more so the one that goes into development mode, i.e. educational institution, in which the innovation process is organized, is obliged to carry out all transformations on an impeccable legal basis. The rule of law is an important and necessary tool management activities. In the innovative activities of the school, documents of various levels are used - from acts of international law, federal laws to decisions of local authorities, decisions of municipal and regional education authorities, governing bodies and officials of the school itself.


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Interesting innovations Japanese company Suntory Ltd. developed an artificial soil called "Pafcal" for planting plants on the roofs of buildings. "Heat islands" - city buildings and roads that attract solar energy and contribute to rising temperatures in cities. *

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* Interesting innovations The solution to the problem can be planting trees on the roofs of houses. However, in Tokyo, where earthquakes are highly probable, there are strict building load regulations. Artificial urethane soil weighs almost half as much as normal soil, and will allow Tokyo rooftops to be green. In addition, a synthetic analogue of the soil can lower the temperature inside buildings by almost ten degrees.

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Classification of innovations 1. Technological parameters 1.1. Grocery 1.2. Process 2. Depth of changes 2.1. Radical (basic) 2.2. Improving (modifying) 2.3. Combinatorial *

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* Innovation Management Comparative characteristics radical and improving innovations Parameters 1. Risks and difficulties: 1.1. Design failure. 1.2. Market failure. 1.3. Project budget planning. 1.4. Determination of the temporal characteristics of the project. Radical Very likely Very likely Difficult Difficult Improving Unlikely Moderate probability Easy to do Easy to do

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* Innovation management Comparative characteristics of radical and improving innovations 2. Organization of work: 2.1. The form of the research team. 2.2. Type of project manager. 2.3. Project curator. 2.4. Resistance to innovation. Team with a strong leader Entrepreneur, trailblazer Top manager of the organization Very strong Democratically managed team Specialist Middle manager, appointee Moderate

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* Innovation management Comparative characteristics of radical and improving innovations 3. Results: 3.1. The degree of novelty of the product. 3.2. Change in market positions. 3.3. Competitive advantages. very high, may have no analogue cardinal long-term, provide leadership in quality from small to medium small to medium short-term, provide low costs

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Classification of innovations 3. Scale of innovation novelty 3.1. New innovations on a global scale 3.2. New in the country 3.3. New in the industry 3.4. New for the company *

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Classification of innovations 4. The stage of the life cycle of the product at which the innovation is introduced 4.1. Innovations introduced at the stage of strategic marketing 4.2. Implemented at the R&D stage 4.3. Organizational and technological preparation of production 4.4. Production 4.5. Service provided by the manufacturer *

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Classification of innovations 5. Scope 5.1. Innovations introduced into material production 5.2. The same in the field of science 5.3. In the service sector 5.4. In the social sphere *

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Classification of innovations 6. Scope of application relative to the firm 6.1. Innovations for internal use (within the company) 6.2. Sales Innovations *

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Classification of innovations 7. Frequency of application of innovations 7.1. One-time 7.2. Repetitive (diffusion) *

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Classification of innovations 8. The form of innovation - the basis of innovation 8.1. Discoveries, inventions, patents 8.2. Rationalization proposals 8.3. Know-how 8.4. Trademarks, trade marks, emblems 8.5. New documents describing technological, production, management processes, constructions, structures, methods, etc. *

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Classification of innovations 9. Type of effect resulting from the introduction of innovations 9.1. Scientific and technical 9.2. Social 9.3. Ecological 9.4. Economic 9.5. Integral *

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Classification of innovations 10. Scale of influence (impact) of innovation: - point (single) innovations; - complex innovations; 11. The pace of innovation is fast, slow, fading, increasing, uniform, spasmodic

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Classification of innovations Coding example: 111212115 – product radical innovation, new on a global scale, introduced at the R&D stage in the field of material production, intended for sale, one-time, innovation (underlying innovation) is protected by a patent, an integral effect from implementation is assumed. *

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Innovation management There are 4 relatively independent approaches to the development of innovation management: factorial, functional, systemic, situational approaches. *

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Functions and methods of innovation management Innovation performs three functions: reproduction; investment; stimulating. *

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The main functions of innovation management determine the content of the management process Formation of goals Planning Organization Coordination Regulation Accounting Analysis Control * *

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Functions and methods of innovation management There are two types of innovation management functions: functions of the subject of management; functions of the control object. *

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Functions and methods of innovative management Functions of the subject of management: The function of forecasting covers the development of long-term changes in the technical, technological and economic state of the object of management as a whole and its various parts. The planning function covers the entire range of activities for the development of planned targets in the innovation process and for their implementation in practice. * Functions and methods of innovation management The function of coordination means the coordination of the work of all parts of the management system, the management apparatus and individual specialists. The incentive function in innovation management is expressed in encouraging employees to be interested in the results of their work in creating and implementing innovations. The function of control is to check the organization of the innovation process, the plan for creating and implementing innovations, etc. *

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Functions and methods of innovation management Functions of the object of management: risky investment of capital; organization of the innovation process; organization of promotion of innovations in the market. *

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The process of organizing innovation management in an enterprise consists of the following interrelated stages: Determination of the goal of innovation management. Choice of innovation management strategy. Determination of innovation management techniques. Development of an innovation management program. Organization of work on the implementation of the program. Control over the implementation of the planned program. Analysis and evaluation of the effectiveness of innovation management techniques. Adjustment of innovation management techniques. *

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Functions and methods of innovation management Using the method of network planning for innovation management, it is possible to: improve planning, ensuring its integrity and continuity and creating conditions for the optimal determination of the required resources and the rational distribution of existing ones; minimize the financing of work due to a more accurate calculation of the labor intensity and cost of work; optimize the structure of the management system through a clear distribution of tasks, rights and responsibilities; organize coordination and control over the progress of work, as well as evaluation of the program. *
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