Business Plan Guide: 8 Key Rules

A business plan is what helps an entrepreneur navigate the market environment and see goals. Many successful people note that the idea must be written down on paper, otherwise it will never be realized. Therefore, a business plan is essential for running a successful business. How to write a business plan yourself: a sample and step-by-step instructions are contained in our new publication!

A business plan is a program according to which a company operates. It is necessary in order to competently coordinate the actions of the organization and see the direction of its development.

A business plan can be called a kind of rehearsal. The entrepreneur plays various scenarios in which he can see the problems and find ways to solve them. At the same time, a person does not lose money, as it would happen in a real situation.

Business plan objectives

• Formulate the goals of the organization (both short-term and long-term)
• Set project deadlines
• Determine the target audience and markets for products
• Analyze the competitiveness of the organization
• Determine company benefits
• Assess the level of costs
• Develop an action plan aimed at improving the economic efficiency of the organization
• Predict the amount of profit and the level of profitability of the business.

General scheme for the development of a business plan and feasibility study.

What is included in a business plan?

1. Title page and content

The imprint of the company and the contact details of the founders, as well as the content of the document, should be indicated here.

2. Summary (introduction)

This part is a summary of the entire business plan. The most important thing should be here, i.e. substantiation of the relevance of the business and the financial part.

The resume should not take up about two pages. Although it is located at the very beginning, you need to start compiling it at the end. You need to approach this responsibly, because this is the part that the investor studies.

3. Company history

If you already have an operating organization, then you need to tell about the history of its emergence, about successes.

4. Market opportunities

In this section, it is necessary to conduct a SWOT analysis of the enterprise, i.e. identify its strengths, weaknesses, opportunities and threats.

7. Business model

This is a financial plan. Here it is necessary to describe all sources of income and costs. You also need to specify your suppliers and main buyers.

Cafe business plan: an example with calculations and step-by-step instructions for creating your own cafe from scratch are

8. Forecast

In this section, you need to make a financial forecast. It is necessary to write about the amount of profit and the payback period of the project.

The entire business plan should be 30-40 pages long.

How to write a business plan yourself: a sample for small businesses

Consider some sections of a business plan using an example

SWOT Analysis Matrix

How to write a business plan yourself: a sample for small businesses.